国家开放大学电大《管理英语2》形考任务5单元自测题库及答案


    国家开放学电理英语2形考务5单元测题库答案
    选择填空:阅读面话句子ABC三选项中选出填入空白处佳选项
    1—
    —Twice a week
    AHow often do you use our company’s product
    BWhen did you buy our products
    CWhat did you buy in our company
    正确答案:A
    2—Thank you very much for answering our questionsIt really helps our market research a lot
    —________________
    AI am sorry to hear that
    BIt’s my pleasure
    CI don’t think so
    正确答案:B
    3—What’s your view on our questionnaire
    —________________
    AI’d like to go there
    BWith my pleasure
    CFirst of allWe’d better change our question order
    正确答案:C
    4You need to_____those questionnaire papers for your company
    Ahand out
    Bhand in
    Chand on
    正确答案:A
    5Questionnaires are easy to____
    Aanalyzed
    Banalyze
    Cbe analyzed
    正确答案:B
    6二阅读理解:阅读面短文根文章容ABC三选项中选出佳选项
    Questionnaires can be a simple way to get to know your audience’s opinionsThough it is easy to write a questionnaireyou need a lot of skill and experience to write a good oneLuckilygood design skills can be learned in a short time
    Keep your questionnaire simple and visually attractive
    Keep your questionnaire short and simpleA short and simple questionnaire is more likely to be completed and returnedIt is also important to make your questionnaire as attractive as possibleYou should keep the following design elements in mind
    TextChoose a font style that is easy to readand make sure the font size is large enough for your respondents to read
    ParagraphsLong paragraphs can be daunting for readersso try to keep your blocks of text to a handful of lines
    White spaceEnsure that there is space between questions and sections and don’t make margins too small
    Keep questions brief and easy to understand
    Be brief and direct with your questionsDo not use any unnecessary words and phrasesBrief questions that use simple language are easy to read and understandso the participants won’t find it difficult to fill in the questionnaire
    Make sure questions are in the right order
    You should start your questionnaire with general questions and then move to specific onesTry to avoid jumping back and forth between general and specific questions
    Use openended questions properly
    Openended questions mean respondents can answer freely using their own wordsThey can provide more detailed informationbut they take more time and effort to answer and can be more difficult to analyzeYou should not use too many openended questions in one questionnaire
    In a wordtaking the time to develop a welldesigned and participantfriendly questionnaire will give you useful data that can help you make the right decisions
    1The questionnaire contains following elements except1
    AText
    BParagraph
    CAddress
    2In order to keep your questionnaire visually attractiveyou should 2
    AChoose different font styles in a questionnaire
    BWrite long paragraphs instead of short ones
    CLeave enough space between questions and sections
    3You should start your questionnaire with_______questions and then move to_______ones3
    Ageneralspecific
    Bspecificgeneral
    Cshortlong
    4What could be the best title for this passage4
    ADesigning an Effective Questionnaire
    BQuestionnaire is the best way to collect data from many people
    CQuestionnaire benefits our life
    5Which of the following statements is NOT correct5
    AQuestionnaire design skills can be learned in a short time
    BOpenended questions cannot provide more detailed informationso you’d better not use too many openended questions in one questionnaire
    CIt’s worth taking the time to develop a welldesigned and participantfriendly questionnaire
    完形填空题(500分)
    正确答案:(1)C(2)C(3)A(4)A(5)B
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