说明:资料整理2023年12月适国开电专科学员台线形考考试
单元测5 试题答案
备注:测试中6道机题中5道选择题1道完形填空题
第题:选择填空(题10分5题)
列选择题库中抽2题
―___________________
―Twice a week
[答案]AHow often do you use our company’s product
―Our company is doing a customer service questionnaireMay I take you a moment
―___________________
[答案]BBy all means
―Thank you very much for answering our questionsIt really helps our market research a lot
―___________________
[答案]BIt’s my pleasure
―What’s your view on our questionnaire
―___________________
[答案]CFirst of allWe’d better change our question order
―Would you mind filling the questionnaire for me
―___________________
[答案]ANo problemJust give me your questionnaire
列选择题库中抽3题
_________facetoface interviewsquestionnaires are cheaper for collecting data from a large number of respondents
[答案]ACompared to
Customers_________refuse to filling the questionnaire are not permitted to buy the product
[答案]CWho
I’d like to_________that the staff member who served me didn’t really seem to know what he was doing
[答案]Apoint out
Our company will_________the customers’ suggestions
[答案]Crespond to
Questionnaires are easy to_________
[答案]Banalyze
Questionnaires are not suitable_________some people
[答案]Bfor
The Jiahe Community Service Center is about to_________service for residents
[答案]Bprovide
The quality of questionnaire will_________how much information we know from our customers
[答案]Baffect
Where are you used to_________vegetables
[答案]Cbuying
You need to_________those questionnaire papers for your company
[答案]Ahand out
第二题:完形填空(阅读理解选择判断翻译等)(50分)
列带★题库中抽中1试题
★翻译ABC三选项中选出英文适合中文翻译
1In a wordtaking the time to develop a welldesigned and participantfriendly questionnaire will give you useful data that can help you make the right decisions
[答案]A总花时间制作份精心设计参者友调查问卷提供数帮助做出正确决定
2A new food market will be built in our community next month
[答案]C月社区新建菜市场
3I think what should be done is to create more job opportunities for students
[答案]A认更需学生创造更工作机会
4In contrast to other countriesthe US has no national college entrance exam
[答案]B国家相美国没学入学考试
5On the last day of the old yearthere is a family dinner
[答案]B年天会次家庭聚餐
★阅读理解阅读面短文根文章容ABC三选项中选出佳选项
Questionnaires can be a simple way to get to know your audience’s opinionsThough it is easy to write a questionnaireyou need a lot of skill and experience to write a good oneLuckilygood design skills can be learned in a short time
KEEP YOUR QUESTIONNAIRE SIMPLE AND VISUALLY ATTRACTIVE
Keep your questionnaire short and simpleA short and simple questionnaire is more likely to be completed and returnedIt is also important to make your questionnaire as attractive as possibleYou should keep the following design elements in mind
TEXTChoose a font style that is easy to readand make sure the font size is large enough for your respondents to read
PARAGRAPHSLong paragraphs can be daunting for readersso try to keep your blocks of text to a handful of lines
WHITE SPACEEnsure that there is space between questions and sections and don’t make margins too small
KEEP QUESTIONS BRIEF AND EASY TO UNDERSTAND
brief and direct with your questionsDo not use any unnecessary words and phrasesBrief questions that use simple language are easy to read and understandso the participants won’t find it difficult to fill in the questionnaire
MAKE SURE QUESTIONS ARE IN THE RIGHT ORDER
You should start your questionnaire with general questions and then move to specific onesTry to avoid jumping back and forth between general and specific questions
USE OPENENDED QUESTIONS PROPERLY
Openended questions mean respondents can answer freely using their own words
They can provide more detailed informationbut they take more time and effort to answer and can be more difficult to analyzeYou should not use too many openended questions in one questionnaire
In a wordtaking the time to develop a welldesigned and participantfriendly questionnaire will give you useful data that can help you make the right decisions
1The questionnaire contains following elements except
[答案]CAddress
2In order to keep your questionnaire visually attractiveyou should
[答案]CLeave enough space between questions and sections
3You should start your questionnaire with _______ questions and then move to _______ ones
[答案]Ageneralspecific
4What could be the best title for this passage
[答案]BQuestionnaire is the best way to collect data from many people
5Which of the following statements is NOT correct
[答案]BOpenended questions cannot provide more detailed informationso you’d better not use too many openended questions in one questionnaire
★阅读理解阅读面短文根文章容ABC三选项中选出佳选项
The qualities of a good questionnaire
It should be noted that one does not start by{1}questionsFirstlywe have to decide’ what are the things one needs to know from the respondent in order to meet the survey’s objectives{2}we should decide the target respondentsAt the outsetthe researcher must define the population about which heshe wishes to generalise from the sample data to be collectedThirdlywe have to decide the question contentsopening questions should be general and easy to answer so that the respondents have the patience to finish nextand then we can offer some specific questions{3}get more data from the respondents{4}we couldn’t ignore the physical appearance of our questionnairesIf our questionnaires look like a messPeople would not be willing to {5}us answer our questions
1{AwritingBwriteCwrote}[答案]Awriting
2{ASecondlyBSecondCNext}[答案]ASecondly
3{AIn order thatBIn orderCIn order to}[答案]CIn order to
4{AIn the wordBIn a wordCIn word}[答案]BIn a word
5{AhelpBhelpingCHelpful}[答案]Ahelp
★阅读理解阅读面短文根文章容进行判断正确写T错误写F
QUESTIONNAIRESADVANTAGES &DISADVANTAGES
Every coin has two sides and questionnaires are no differentWith questionnairesthe advantages outweigh the disadvantages
ADVANTAGES OF QUESTIONNAIRES
Compared to facetoface interviewsquestionnaires are cheaper forcollecting data from a large number of respondentsAlsoquestionnaires are easy to analyzeand computer software can easily complete data entry and make tables for nearly all surveysQuestionnaires are familiar to most people as nearly everyone has had some experience completing oneQuestionnaires reduce bias when there are no clues to affect the respondents
DISADVANTAGES OF QUESTIONNAIRES
One main disadvantage of questionnaires is the possibility of low response rates which reduces our confidence in the resultsAnother disadvantage is they provide little flexibility for the respondentsWhat’s moremany times the respondent is not the same person you sent the questionnaire toFinallyquestionnaires are not suitable for some peopleFor examplea survey to a group of poorly educated people might not work because of reading problems
1The advantages of questionnaire are more than disadvantages[答案]T
2Questionnaire is the cheapest way for collecting data from respondents[答案]F
3Questionnaires have the advantage of being analyzed easily through the computer software[答案]T
4Questionnaire is suitable for everyone[答案]F
5The respondent is usually the same person you sent the questionnaire to[答案]T
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