THE ST REGIS SHANGHAI
海瑞吉红塔酒店
TRAINING ACTIVITY OUTLINE
培训活动纲
Task 务：Marketing Communications Monthly Presentation 公关部月度汇报展示
Code 序号： OHSMMCA101
Objectives目：At the end of this session each trainee will be able to fully understand how to conduct Marketing Communications Monthly Presentation
培训结束学员解公关部理月度汇报展示容程序
Standard标准： See Attached S&P 参见附标准程序
Resources培训器材： Whiteboard & Mark Pen
白板马克笔
Method
培训方式
Training Steps
培训步骤
Time
时间
Lecture
讲座式
Group Discussion
组讨
The Monthly MarCom Presentation is to review the Public Relations & Advertising issues It is the best chance to communicate with the hotel management and departments concerned
公关部理月度汇报展示会回顾月公关广
告事项会议时公关部饭店领导层
部门理沟通佳机会
By presenting figures and data the MarCom Manager will analyze the current market situation
raise his concerns and listen to comments from other departments This includes
a Media Impression
b Advertisement
c Promotional Collateral & Distribution
d Market and Media situation analysis
e Public Relations activities
f Customer feedback
g Overview and proposal
通数展示公关部理分析前市场情况时提出部门关心问题听取部门意见包括：
a 媒体宣传指数
b 广告
2min
2分钟
10 min
10分钟
c 促销宣传资料分发
d 市场媒体分析
e 公关部活动
f 客反馈
g 回顾建议
1 Microsoft PowerPoint will be used to make the presentation succinct and explicit
投影仪展示简洁明
2 The presentation will last no more than 45 minutes
3 展示超45分钟
4 Refer to the procedures 17
参程序17条
5 Question 提问
a What are to be covered in the presentation
展示会容？
b What should be done to prepare for the presentation
展示会需做准备工作？
6 Summary with emphasis on the contents of the presentation
总结时重点放 展示容
10 min
10 分钟
15 min
15 分钟
10 min
10 分钟
8 min
8 分钟
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《香当网》用户分享的内容，不代表《香当网》观点或立场，请自行判断内容的真实性和可靠性！
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海瑞吉红塔酒店
TRAINING ACTIVITY OUTLINE
培训活动纲
Task 务：Marketing Communications Monthly Presentation 公关部月度汇报展示
Code 序号： OHSMMCA101
Objectives目：At the end of this session each trainee will be able to fully understand how to conduct Marketing Communications Monthly Presentation
培训结束学员解公关部理月度汇报展示容程序
Standard标准： See Attached S&P 参见附标准程序
Resources培训器材： Whiteboard & Mark Pen
白板马克笔
Method
培训方式
Training Steps
培训步骤
Time
时间
Lecture
讲座式
Group Discussion
组讨
The Monthly MarCom Presentation is to review the Public Relations & Advertising issues It is the best chance to communicate with the hotel management and departments concerned
公关部理月度汇报展示会回顾月公关广
告事项会议时公关部饭店领导层
部门理沟通佳机会
By presenting figures and data the MarCom Manager will analyze the current market situation
raise his concerns and listen to comments from other departments This includes
a Media Impression
b Advertisement
c Promotional Collateral & Distribution
d Market and Media situation analysis
e Public Relations activities
f Customer feedback
g Overview and proposal
通数展示公关部理分析前市场情况时提出部门关心问题听取部门意见包括：
a 媒体宣传指数
b 广告
2min
2分钟
10 min
10分钟
c 促销宣传资料分发
d 市场媒体分析
e 公关部活动
f 客反馈
g 回顾建议
1 Microsoft PowerPoint will be used to make the presentation succinct and explicit
投影仪展示简洁明
2 The presentation will last no more than 45 minutes
3 展示超45分钟
4 Refer to the procedures 17
参程序17条
5 Question 提问
a What are to be covered in the presentation
展示会容？
b What should be done to prepare for the presentation
展示会需做准备工作？
6 Summary with emphasis on the contents of the presentation
总结时重点放 展示容
10 min
10 分钟
15 min
15 分钟
10 min
10 分钟
8 min
8 分钟
文档香网(httpswwwxiangdangnet)户传
《香当网》用户分享的内容，不代表《香当网》观点或立场，请自行判断内容的真实性和可靠性！
该内容是文档的文本内容，更好的格式请下载文档
