「2023秋期版」国开电大本科《商务英语3》机考总题库


    [2023秋期版]国开电科商务英语3机考总题库
    第题 交际语
    说明:2023年9月整理适国开电2024年1月期末机考
    题包含5题题2分计10分阅读话ABC三选项中选择填入空白处佳选项
    首字母A
    ―________________
    ―According to lawthey refer to transportationconstructionfinanceinsurance and the like
    ADo you know taxable services
    BHow do you like taxable services
    CWhat do you mean by taxable services
    [答案]C
    ―________________
    ―AlrightI will try my best
    ADo you know about business tax
    BWhat do you think about business tax
    CCan you give me a brief introduction about business tax
    [答案]C
    ―And could you give me your signature here
    ―___________________
    AOhI don’t have my signature with me today
    BSorryI’m afraid I didn’t quite catch that
    CWhat do you think of my handwriting
    [答案]B
    首字母B
    ―But what do you want me to do there
    ―___________________
    AThank you for doing me such a favor
    BYou have to give a presentation on what our products are
    CCould I get an estimate before placing an order
    [答案]B
    ―By the waywhat do you want me to do there
    ―___________________
    ATake it easyI’ll be there on time
    BThank you for doing me such a favor
    CYou have to give a presentation on what our products are
    [答案]C
    首字母C


    ―Can you show me the schedule
    ―___________________
    AYou won’t miss the plane
    BSurea tight schedule as usual
    CDon’t worryI can help you with that
    [答案]B
    ―Can you show me the schedule
    ―___________________
    ADon’t worryI can help you with that
    BYou won’t miss the plane
    CSurea tight schedule as usual
    [答案]C
    首字母D
    ★―Do you mind telling me where you are from
    ―_______________
    ACertainly not I’m from London
    BSure I was born in London
    CNot really you can do it
    [答案]A
    ★―Does modern logistics mean transportation and delivery
    ―____________Modern logistics is more about effective and efficient flow of materials and information
    AYesyou’re right
    BNoit’s not the whole story
    CNoyou’re absolutely wrong
    [答案]B
    ―Does modern logistics mean transportation and delivery
    ―____________Modern logistics is more about effective and efficient flow of materials and information
    AYesyou’re right
    BNoit’s not the whole story
    CNoyou’re wrong
    [答案]B
    ―Don’t hesitate to click on our website when you need us
    ―__________Thank you
    AI can
    BI will
    CI was
    [答案]B
    ―Don’t hesitate to click on our website when you need us
    ―__________Thank you
    AYeahI can
    BSureI will
    COf courseI know
    [答案]B


    ―Don’t hesitate to click on our website when you need us
    ―__________Thank you
    AI can
    BI will
    CI know
    [答案]B
    首字母E
    ―Excuse me______________
    ―It stands for strengthsweaknessesopportunities and threats
    Ahow do you know by SWOT
    Bwhat do you mean by SWOT
    Cwhat is your meaning by SWOT
    [答案]B
    首字母F
    ―________________
    ―For individual income taxit is within the first 7 days
    AWhat is the deadline for tax declaration
    BWhat do you mean by taxable services
    CWhat do you think of the deadline for tax declaration
    [答案]A
    首字母G
    ―Good afternoonCan I help you
    ―___________________
    ―A deposit account or a current account
    AThank youI’d like to order a checkbook
    BSorryI don’t have a bank account at all
    CYesI’d like to open an account
    [答案]C
    ―Good morning______________Madam
    ―Good morningI need a check to send to my publisher in New York
    AWhat can I do for you
    BWhat do you want to buy
    CWhy do you come here
    [答案]A
    ―Good morning______________
    ―Good morningI need a check to send to my publisher in New York
    AWhat can I do for youMadam
    BWhat do you want to buyMadam
    CWhy do you come hereMadam
    [答案]A
    ―Good morningFar East Logistics Company__________
    ―Good morningThis is Maggie BonnerI would like to know more about your products
    AWho is that calling


    BWhat do you want
    CMay I help you
    [答案]C
    ―Good morningFar East Logistics Company__________
    ―Good morningThis is Maggie BonnerI would like to know your freight forwarding business
    AMay I help you
    BWhat do you want
    CWho is that calling
    [答案]A
    ―Good morningFar East Logistics Company__________
    ―Good morningThis is Maggie BonnerI would like to know your freight forwarding business
    AWho is that calling
    BWhat do you want
    CMay I help you
    [答案]C
    首字母H
    ―Hello__________
    ―Hellothis is Michael from Tianjin Vanguard Trading Inc
    AWho are you
    BWhat are you
    CWho is that
    [答案]C
    ―Hellothis is Steven SmithNice to hear your voice again
    ―HiMrSmith________
    ADo you know the coverage of your freight forwarding business
    BPlease tell me the coverage of your freight forwarding business
    CI would like to know more about the coverage of your freight forwarding business
    [答案]C
    ―Hellothis is Steven SmithNice to hear your voice again
    ―HiMrSmith_________
    ADo you know the coverage of your freight forwarding business
    BPlease tell me the coverage of your freight forwarding business
    CI would like to know about the coverage of your freight forwarding business
    [答案]C
    ―Hellothis is Steven SmithNice to hear your voice again
    ―HiMrSmith__________
    ADo you know the coverage of your freight forwarding business
    BYou’ve got to tell me the coverage of your freight forwarding business
    CI would like to know about the coverage of your freight forwarding business
    [答案]C
    ―Hellothis is Steven SmithNice to hear your voice again
    ―HiMrSmith__________the coverage of your freight forwarding business
    ADo you know
    BPlease tell me


    CI would like to know about
    [答案]C
    ★―How is the movie Interesting
    ―_______________
    AIt was shown late until midnight
    BIt was starred by a few famous people
    CFar from I should have stayed at home watching TV
    [答案]C
    首字母I
    _________It includes merchandisepackaging and shippingduty if requiredany taxes and insurance
    ACould I get an estimate before placing an order
    BWhat does the estimate include
    CHow many would you like to order
    [答案]B
    ―I think a bus stop advertisement is a very wise chance to promote our products
    ―___________________
    AYou said it
    BOur products are popular
    CI don’t like advertisement
    [答案]A
    ―I think a bus stop advertisement is a very wise chance to promote our products
    ―___________________
    AOur products are popular
    BYou said it
    CI don’t like advertisement
    [答案]B
    ―I’m afraid we put less emphasis on the overall design of the whole project
    ―___________________
    AThis is obviously too heavyPeople won’t be able to carry it
    BWe’d better use light onesThey make the audience feel comfortable
    COur main goal is to establish our brand name among our target audience
    [答案]C
    首字母K
    ―KathyI’d like you to meet Maggie Jacobs
    ―_________MaggieYou’re doing a great job
    AI’m pleased to meet you
    BIt’s great to see you again
    CI’m happy to meet you too
    [答案]A
    首字母L
    ★―Let’s go over our promotion plan once againshall we
    ―_______________
    AThis is obviously too heavy


    BOKWe have eight retailers and the team is preparing for a launch event
    CThey make the audience feel comfortable
    [答案]B
    首字母M
    ―May I suggest the sales start on or about October 1
    ―___________________
    AWhat do you mean
    BI like sales
    CGreatWe can start to prepare for the big event
    [答案]C
    ―MorningMaggieCould you talk briefly about your career development
    ―___________________
    AMorningMrMarxNice to meet you
    BSorryMrMarxI don’t like my boss at all SureMrMarx
    CThanks for giving me this opportunityI started as a clerk in the…
    [答案]C
    首字母O
    ―___________________
    ―OKWe have 8 major retailers running demonstrations at most branchesand…
    AQuality is the focus of the ad campaign
    BA good advertising campaign will increase our sales
    CLet’s go over our promotion plans againshall we
    [答案]C
    首字母T
    ―________________
    ―Thank youI must say I have a great staff
    AI’d like you to meet Joe StevensHe’s our sales team headThe Sales Department has more than 50 employees
    BPlease allow me to introduce my colleague to youShe is the Purchasing Manager
    CIt’s a pleasure to meet youBenSo you’re the one responsible for those outstanding sales figures I’ve seen
    [答案]C
    ★―_______________
    ―They refer to the royalties including patent right copy right trademark right and so on
    AWhat about the tax base
    BHow about the tax rate
    CWhat are intangible assets
    [答案]C
    ―________________
    ―They refer to the royaltiesincluding patent rightcopy righttrademark rightand so on
    AWhat are intangible assets
    BWhat about the tax base


    CHow about the tax rate
    [答案]A
    ―________________
    ―They refer to the royaltiesincluding patent rightcopyrighttrademark rightand so on
    AWhat about the tax base
    BHow about the tax rate
    CWhat are intangible assets
    [答案]C
    ―________________
    ―Thank youI must say I have a great staff
    AI’d like you to meet Joe StevensHe’s our sales team headThe Sales Department has more than 50 employees
    BPlease allow me to introduce my colleague to youShe is the Purchasing Manager
    CIt’s a pleasure to meet youBenSo you’re the one responsible for those outstanding sales figures I’ve seen
    [答案]C
    ―Thenwhat kind of music are you going to have in the background
    ―___________________
    AThis is obviously too heavyPeople won’t be able to carry it
    BWe’d better use light onesThey make the audience feel comfortable
    COur main goal is to establish our brand name among our target audience
    [答案]B
    首字母U
    ―________________
    ―Usuallythe similar contracts signed with other consignees are based on 12months
    AWhat is the deadline for the construction
    BHow long is your consignment termnormally
    CWhat do you think of the paperwork for the contract
    [答案]B
    首字母W
    ―________________
    ―We are headquartered in Shanghai
    AHow about the departmental structure in the headquarters
    BWhat is your company profile
    CWhere are your headquarters
    [答案]C
    ―________________
    ―We offer special services such as personal belongingsexpressholiday pickup and delivery services and so on
    AWhat kind of special services do you offer
    BHow would you offer your special services
    CWhy do you offer your special services
    [答案]A


    ―________________
    ―Wellit is a separate departmentBut there are two laboratoriesone at each production plant
    AWhat about the training manager and the human resources manager
    BWhat about the board of directors and the chairman
    CWhat about the Research and Development Department
    [答案]C
    ★―We would like to place an order for some of your C&Z desk units
    ―___________________
    ACertainlywe keep a large supply in stock
    BDelivery dates depend on your location
    CWe recommend payment by letter of credit
    [答案]A
    ―We would like to place an order for some of your C&Z desk units
    ―___________________
    AThank you very muchWe keep a large supply in stock
    BCertainlydelivery dates depend on your location
    CWe recommend payment by letter of credit
    [答案]A
    ―We would like to place an order for some of your C&Z desk units
    ―___________________
    AGreatWe keep a large supply in stock
    BExcellentDelivery dates depend on your location
    COf coursewe recommend payment by letter of credit
    [答案]A
    ―What about the commission
    ―___________________
    AIt’s a general practice everywhere else
    BOf courseI’d give you our lowest quotation
    CI’m afraid you have to tell mefirsthow large your order is going to be
    [答案]C
    ―What about the commission
    ―___________________
    AIt’s a general practice everywhere else
    BOf courseI’d give you our lowest quotation
    CI’m afraid you have to tell me how large your order is going to be
    [答案]C
    ―What about the commission
    ―___________________
    AOf courseI’d give you our lowest quotation
    BI’m afraid you have to tell me how large your order is going to be
    CIt’s a general practice everywhere else
    [答案]B
    ―What are they________
    ―It’s a secretBut I’ll give you some hintsanyway
    AIs it a secret
    BCan I have an idea about them


    CWhy do you keep it a secret
    [答案]B
    ―What can I do for youMadam
    ―_______ remit 500 yuan in cash to my son in Beijing University
    AYou’d better
    BI’d like to
    CI’m asking you to
    [答案]B
    ―What can I do for youMadam
    ―___________________
    AYou’d better remit 500 yuan in cash to my son in Beijing University
    BI’d like to remit 500 yuan in cash to my son in Beijing University
    CI’d rather remit 500 yuan in cash to my son in Beijing University
    [答案]B
    ―What can I do for youMadam
    ―_______500 yuan in cash to my son in Beijing University
    AYou’d better remit
    BI’d like to remit
    CI’d rather remit
    [答案]B
    ―What does CIF refer to
    ―___________________
    [答案]It refers to costinsurance and freight
    ―What is it in particular you’re interested in
    ―___________________
    [答案]Your kitchenwareI suppose
    ―What is the criminal limit
    ―___________________
    [答案]The amount exceeds 10 of the amount that he should declare
    ―What kind of music are you going to have in the background
    ―Light ones_________
    AI have a totally different idea
    BIt makes the audience feel comfortable
    CI think we can run billboard advertising
    [答案]B
    ★―What kind of TV program do you like best
    ―_______________
    AI like them very much
    BI only watch them at weekend
    CIt’s hard to say actually
    [答案]C
    ―Why did you choose our company
    ―___________________
    APlease speak up a little bit
    BI’m afraid I can’t understand you
    CSorryI didn’t catch thatWould you say it again


    [答案]C
    首字母Y
    ★―________________
    ―YescertainlyWe are a medium firm with about two thousand people in two different plants
    ADo you have nine departments in your company
    BCould you tell me how your company is actually organized
    CCan you tell me a little more about the four branch offices
    [答案]B
    ―________________
    ―YesI will try my best
    ADo you know about business tax
    BWhat do you think about business tax
    CCan you give me a brief introduction about it
    [答案]C
    ―________________
    ―YesI will try my best
    ADo you know about value added tax
    BCan you give me a brief introduction about value added tax
    CWhat do you think about value added tax
    [答案]B
    ★―You are right How do you analyze our weaknesses
    ―_______________
    AI’m afraid we put less emphasis on the overall design
    BI tell you we have been working hard on the overall design
    CI have to say that we are excellent in the overall design
    [答案]A
    ―You need to pay a visit to our important customers from Chamberlain Automation Systems Company in Washington
    ―___________________
    ASorrycan you repeat the name of the company
    BCan’t you repeat the name of the company
    CWhat’s the name of the company
    [答案]A
    第二题 词汇结构
    说明:2023年9月整理适国开电2024年1月期末机考
    题包含15题题2分计30分阅读句子ABC三选项中选择填入空白处佳选项
    首字母A
    __________a vacation is always a good way to get relaxation and refreshment
    ATake
    BBeing taken
    CTaking


    [答案]C
    __________a vacation is always a good way to get relaxation and refreshment
    ATake
    BTook
    CTaking
    [答案]C
    __________an effective manager lies in knowing the right management style
    ABe
    BIs
    CBeing
    [答案]C
    ★A customer’s purchase usually begins with a________of possible items
    Aprofile
    Bdelivery
    Ccatalog
    [答案]C
    A good salesperson is good at listening to and taking note of_________different people tell him
    Awhat
    Bwhether
    Chow
    [答案]A
    A letter of_________is a document issued by a financial institution
    [答案]credit
    A marketer_________buyers’ needs and desires in order to decide what products to make available
    Afocuses on
    Bcarries out
    Cpays back
    [答案]A
    A sales department_________many people who are based in different parts of the country or the world
    Aconsists of
    Binsists on
    Cpersists in
    [答案]A
    According to lawtaxable services refer to transportation________financeinsurance and the like
    Aoperation
    Bconstruction
    Cintroduction
    [答案]B
    According to lawthey refer to transportationconstructionfinanceinsurance and_________
    Aothers
    Bthe things


    Cthe like
    [答案]C
    ★Accounting errors will happen from time to time but many common accounting mistakes can________with proper planning and preparation
    Aavoid
    Bbe avoided
    Cavoid being
    [答案]B
    Accounting errors will happen from time to time but many common accounting mistakes_____with proper planning and preparation
    Acan avoid
    Bcan be avoided
    Ccan avoid being
    [答案]B
    Additionallymake sure that your password is long enough to________easily being hacked
    Aprevent it from
    Bprovide it with
    Cdo away with
    [答案]A
    Additionallymake sure that your password is long enough to________easily being hacked
    Aprevent your account from
    Bprovide your account with
    Cdo away with
    [答案]A
    After having seen the ___________and samplesJenny makes the specific inquiry
    Acategory
    Bcatalog
    Ccalculation
    [答案]B
    All the prices on the list are subject___________our final confirmation
    Ato
    Bat
    Con
    [答案]A
    An example of soft sell is to distribute free samples_________customers often respond favorably
    Ato which
    Bin which
    Cwhich
    [答案]A
    An example of soft sell is to_________free samples to which customers often respond favorably
    Adistribute
    Bdistinguish


    Cdisturb
    [答案]A
    An IT system at a personal computer manufacturer may help a manager_________the information and recommend an action
    Aanalyzing
    Banalyze
    Cto analyze
    [答案]B
    Are there any other features worth_________about the organization of the company
    Amentioning
    Bto mention
    Cmention
    [答案]A
    Assets appear on your balance_________
    Asheet
    Bflow
    Cstatement
    [答案]A
    首字母B
    Before I came to AmericaI______as an executive secretary with a trading company for one year in Britain
    Aam working
    Bhad worked
    Chas worked
    [答案]B
    Being an_________manager means knowing when to use the right management style
    Aaffective
    Bvalid
    Ceffective
    [答案]C
    Businesses can use free________ to build rapport and engage customers in products or services
    Aproducts
    Bexamples
    Csamples
    [答案]C
    Businesses can use free samples to build rapport and_______customers_______products or services
    Aengage…to…
    Bengage…in…
    Cengage…for…
    [答案]B
    ★By next year we will________enough money for the new car


    Asave
    Bbe saved
    Chave saved
    [答案]A
    首字母D
    Does that include the turnover_________in advance
    Ato receive
    Breceived
    Creceiving
    [答案]B
    首字母F
    Finallythey return the______to the people who bought shares in the company
    Acost
    Bprice
    Cprofits
    [答案]C
    ★Firms hold regular sales conferences______their entire sales force can meetreceive information and ask questions about new products and receive training
    Awhere
    Bthat
    Cwhen
    [答案]A
    首字母G
    Generally______business tax is based on taxable servicesthe transfer of intangible assets and sale of immovable property within China
    Aspeak
    Bto speak
    Cspeaking
    [答案]C
    Good manners maybe varied_________cultural backgrounds
    Asince
    Bbecause
    Cdue to
    [答案]C
    首字母H
    Having been working in logistics for 3 yearshe is more_________than he used to be
    Aproud
    Bbrave
    Cconfident
    [答案]C
    Headhunters or_________search firms specialize in finding the right person for the right job


    Aexcessive
    Bperspective
    Cexecutive
    [答案]C
    首字母I
    I can’t attend the meeting in Washington next week so I_________you as the most able substitute
    Ahad proposed
    Bproposed
    Chave proposed
    [答案]C
    I didn’t know you_________a previous supplier
    Awere
    Bbe
    Care
    [答案]A
    I have monthly remittances_________to me from the Canada Embassy and I’d like to have the money paid into an account
    Asent
    Bsend
    Cbeing sent
    [答案]A
    I led and_________a sales team of 20 people
    Asuggested
    Bmotivated
    Cmoved
    [答案]B
    I plan to use the media mix to reach our_________
    Atarget market
    Bfree market
    Cstock market
    [答案]A
    I think a bus stop advertisement is a very wise choice to_________our products
    Alaunch
    Bpromote
    Ccampaign
    [答案]B
    I think our marketing team is_________and the aftersales service is fast and effective
    Aqualifying
    Bqualified
    Cbeing qualified
    [答案]B
    I usually get a commission of about 6for the importsIt’s a general__________everywhere else


    Aprogress
    Bpretense
    Cpractice
    [答案]C
    I was_________devising sales strategies and targets for the West Region
    Aresponsible with
    Bresponsible for
    Cresponsible in
    [答案]B
    I’d like 75 units by the end of the monthCould I get an_________before placing an order
    Aecommerce
    Bevaluation
    Cestimate
    [答案]C
    ★Ideally a________should be a winwin situation so both you and your customer will probably have to give in on some points
    Anegativity
    Bnegotiation
    Cnegation
    [答案]B
    Ideally a negotiation should be a winwin situation so both you and your customer will probably have to_________on some points
    Agive in
    Bgive out
    Cgive over
    [答案]A
    ★If________to take care of the child in the mall inform the security guard at once
    Aasked
    Basking
    Chaving asked
    [答案]A
    ★If something is being manufactured overseas the International Trade Commission can enforce______rights according to the law
    Apattern
    Bpatent
    Cpaternal
    [答案]B
    If the case reaches the criminal limitthe taxpayer my be accused______criminal responsibilities
    [答案]of
    If you need other tax registrations in addition to the ABNyou may need to provide_____information
    Aaccidental
    Badditional
    Caddictive


    [答案]B
    I’ll______the exchange rate and service charge and then type up the check for you
    Afill out
    Blook out
    Cfigure out
    [答案]C
    I’ll______the exchange rate and service charge and then type up the check for you
    Amakeup
    Bfigure out
    Ccarryout
    [答案]B
    Importing and exporting is transferring goods from one country to another while attention______to the laws and requirements of bringing goods out or into that country
    Ato pay
    Bpaying
    Cbeing paid
    [答案]B
    In a soft sell approachthe salesperson tries to build trust with consumers by recommending a product and letting the consumers_________their own decisions
    Amake
    Bto make
    Cmaking
    [答案]A
    In additionyou are required to_______the Bank_____your Social Security Number and two valid identification documents
    Aprovide…with
    Bprovide…for
    Cprovide…by
    [答案]A
    ★In my opinionif we_________some new products for young peoplewe’ll have a bigger market share
    Acome across with
    Bcome up with
    Ccome down with
    [答案]B
    ★In order to make proper reservationswill you send your acceptance to us____a week before that day
    Alater then
    Bnot late than
    Cno later than
    [答案]C
    In order to make proper reservationswill you send your acceptance to the attention of Professor Chen______a week before that day
    Ano later then
    Bno late than


    Cno later than
    [答案]C
    In shortwithout informationa manager can only make___________blindly
    Amanagement s
    Bdecisions
    Cagendas
    [答案]B
    ★In some cases the search firm may already have a list of people with the________skills for the job
    Aappropriate
    Bapparent
    Caggressive
    [答案]A
    International trade gives consumers and countries the opportunity to_________goods and services not available in their own countries
    Aexpose to
    Bbe exposing to
    Cbe exposed to
    [答案]C
    Is______possible to take a 10minute break during the meeting tomorrow morning
    Anow
    Bthat
    Cit
    [答案]C
    It does in the______of transfer of intangible assets or immovable property
    Acircumstances
    Boperation
    Ccase
    [答案]C
    It means you can_______online with us
    Atranslate
    Btransport
    Ctransact
    [答案]C
    It_________bearing the uncertainties that are part of the marketing process
    Ainitiates
    Binnovates
    Cinvolves
    [答案]C
    首字母J
    ★Jack felt quite disappointed with the movie because he had expected________to be much better
    Athat
    Bone
    Cit


    [答案]C
    首字母M
    ★Mike is going to be separated from his job________he has a stellar work record
    Aas if
    Bas long as
    Ceven though
    [答案]C
    Modern logistics is more about effective and___________flow of materials and information
    Asufficient
    Befficient
    Csuperficial
    [答案]B
    Moreoverreservations by credit card four weeks_________guarantee availability of the room size required
    Ain advance
    Bat advance
    Con advance
    [答案]A
    Moreoverreservations by credit card four weeks_________guarantee availability of the room size required
    Ain advance
    Bin addition
    Cin agreement
    [答案]A
    More young people_________the organization once it began to teach business skills as part of the school day
    Atook part
    Bjoined
    Cparticipated
    [答案]B
    Most banks have a section___________you setup payees
    Athat
    Bwhich
    Cin which
    [答案]C
    MrTanaka has subscribed an___________English language magazine from the United States
    Aon
    Bto
    Cat
    [答案]B
    ★MrThompson says that he will close the company________business improves
    Aafter
    Bunless


    Cif
    [答案]B
    首字母N
    ★Natural disasters have obviously caused the country’s economic________
    Abudget
    Bpenalty
    Ccrisis
    [答案]C
    ★No matter________full his schedule is he can always get time off work to be with his family
    Ahow
    Bwhat
    Cwhen
    [答案]A
    Nonot reallyIt is becoming more important with the___________economy
    Aever grown
    Bever to grow
    Cever growing
    [答案]C
    首字母O
    Of courseI’d give you our lowest___________
    Aquota
    Bquantity
    Cquotation
    [答案]C
    Oftenteams can tackle problems more quickly than___________you can accomplish on your own
    Awhat
    Bthat
    Cwhich
    [答案]A
    One of the advantages of online banking is that it allows you to transfer money between accounts____
    Arelatively
    Beffectively
    Cemotionally
    [答案]B
    One of the advantages of online banking is that it allows you to_______money between accounts effectively
    Adeposit
    Bpay
    Ctransfer
    [答案]C


    One of the ways to help you stay energized is to engage in a quick conversation with highenergy colleagues because their positive energy may_______you
    Arefresh
    Baffect
    Cdiscourage
    [答案]A
    One of the ways to help you stay________is to engage in a quick conversation with highenergy colleagues
    Aenergized
    Baffected
    Cdiscouraged
    [答案]A
    ★Online banking developed in the late1990s and grew more popular over the years since it can make one’s financial life much___________to manage
    Abe easy
    Beasier
    Ceasy
    [答案]B
    Online banking refers to banking activities that___________over the Internet on a secure website
    Aare carried out
    Bcarryout
    Cwill be carried out
    [答案]A
    Our bank provides you quick and___________electronic remittance for individuals
    Adetermined
    Bconvenient
    Ccom for table
    [答案]B
    ★Our exhibition team is already________setting up for computer shows
    Aat the road
    Bin the road
    Con the road
    [答案]C
    ★Our new type of treadmill_________release next month
    Ais due to
    Bis due for
    Cis due
    [答案]B
    Our terms of payment are normally 30day bill of exchangedocuments_________payment
    Aagainst
    Bfor
    Cin
    [答案]A


    首字母P
    Please find enclosed our brochure and other leaflets_________our range of services
    Aoutlined
    Boutline
    Coutlining
    [答案]C
    Please just fill in this form with your name and address_________capital letters
    Awith
    Bin
    Cat
    [答案]B
    Products are graded according to size and_________
    Aquantity
    Bquality
    Cqualification
    [答案]B
    首字母S
    Serving overseas customers may often be done by phonesfaxesletters or emails___so many personal visits
    Ainstead
    Bwith
    Cwithout
    [答案]C
    She is the CEO of Roston Sport Accessories________I told you
    Awho
    Bwhom
    Cabout whom
    [答案]C
    She is the CEO of Roston Sport Accessories________I told you
    Awho
    Bwhom
    Cabout whom
    [答案]C
    So I have a number of other________up my sleeveas well
    Atricks
    Bstrict
    Ctrace
    [答案]A
    Some of your products are________They might find a ready market in my country
    Aspecial to style
    Bunique in design
    Cfamous as color
    [答案]B


    Sometimes a situation will________a direct style of management
    Acall out
    Bcall on
    Ccall for
    [答案]C
    Sometimes a situation will________a direct style of management
    Acall up
    Bcall for
    Ccall on
    [答案]B
    Sometimes your body languagegestures and expressions may tell people________about you than the words you use
    Amost
    Bmore
    Cmuch
    [答案]B
    Sometimes your body languagegestures and expressions may tell people________about you than the words you use
    Amore
    Bmost
    Cmuch
    [答案]A
    首字母T
    ________the lawthey refer to transportationconstructionfinanceinsurance and the like
    AAccording to
    BApart from
    CDue to
    [答案]A
    ★Telephone selling may use the salespeople’s time ofon the roadmore________but a facetoface meeting is more effective
    Apromotion ally
    Bprogressively
    Cproductively
    [答案]C
    That can lead________a bigger personal incometax bill
    [答案]to
    That is the reason________we’ve lost so many customers
    Awhy
    Bthat
    Cwhich
    [答案]A
    The bank________grand door faces south is Bank of China
    Athat
    Bwhich


    Cwhose
    [答案]C
    ★The company’s new strategy is to refinance highly________properties not sell them
    Aappreciative
    Bappreciated
    Cappreciating
    [答案]A
    The following hints may help you stay energizedor at least______until you can make the time for rest
    Aget you go
    Bget you going
    Cgoing to get
    [答案]B
    The following hints may help you stay energizedor at least______until you can make the time for rest
    Aget you going
    Bget you go
    Cget you went
    [答案]A
    The majority of your body is________waterIf you don’t hydrateyou’re going to feel tired
    Amade up of
    Bmade of
    Cmade from
    [答案]B
    The management style you select will_____your people skills and knowledgeand available resources
    Adepend on
    Bdeal with
    Csuperficial
    [答案]A
    The manager asked me________I could finish my work before the weekend
    Awhat
    Bwhether
    Cwhich
    [答案]B
    The newlydesigned advertisement____a higher click through rate by the end of next monthI suppose
    Ahave brought about
    Bwill have brought about
    Cwill bring about
    [答案]C
    The newlydesigned advertisement______brought about a higher click through rate by the end of next month
    Awill


    Bhave
    Cwill have
    [答案]C
    The only thing I have is this bill________the publisher’s name and address________it
    Awith…on
    Bby…in
    Cin…on
    [答案]A
    The organization started with a small number of children________ten to twelve
    Abeing aged
    Baged
    Caging
    [答案]B
    The payment is made by an irrevocable________letter of credit in our favour
    Alight
    Bbright
    Csight
    [答案]C
    The price of commodities________on many factors like qualitydemandsupplyetc
    Ais basing
    Bhas based
    Cis based
    [答案]C
    The relationship you have with a person________the kind of language you use
    Adetermines
    Bdecides
    Carranges
    [答案]A
    The total cost in log is ties in China is still higher than that in many other________countries
    Aindustrialized
    Bindividualized
    Cimperialized
    [答案]A
    The total cost in logistics in China is still higher than________in many other industrialized countries
    Ait
    Bthat
    Cthose
    [答案]B
    The total________in logistics in China is still higher than that in many other industrialized countries
    Afee
    Bpay
    Ccost


    [答案]C
    The________you have with a person determines the kind of language you use
    Arelationship
    Bdecision
    Carrangement
    [答案]A
    There is the Planning DepartmentChow Fung is________that
    Aon a charge of
    Bin charge of
    Cunder charge of
    [答案]B
    They are talking about how to make use of advertising to________the products
    [答案]promote
    They have signed the________to export textiles
    Acontent
    Bcontract
    Ccontact
    [答案]B
    They use the money to buy the materials they need to make their product________they then sell
    Awhat
    Bthat
    Cwhich
    [答案]C
    They______the royaltiesincluding patent rightproprietary technologycopy righttrademark rightand soon
    Apoint to
    Brefer to
    Cshow to
    [答案]B
    They______over at great length the matter of how to increase the sale of your products last night
    Atalk
    Bhave talked
    Ctalked
    [答案]C
    This is Benthe one responsible for those________sales figures you have seen
    Aoutgoing
    Bout shining
    Coutstanding
    [答案]C
    This is the best business program________has been accomplished this year
    Awhich
    Bwhat
    Cthat
    [答案]C


    This will make________easier to transfer money and make loan payments online
    Athat
    Bit
    Cthe thing
    [答案]B
    ★Those mails are________to the company right away
    Ato be sent
    Bsending
    Csent
    [答案]A
    Through researchmarketers________find out the need for new pro duets and services
    Amay
    Bmust
    Cshall
    [答案]A
    ★Tony doesn’t understand________
    Ahow can he get promoted quickly
    Bwhy his colleagues so efficient
    Cwhat his boss really thinks of him
    [答案]B
    Too many debts in a company easily________bankruptcy
    Aresult from
    Blead from
    Cresult in
    [答案]C
    Trading globally allows us to expand our markets for both goods and services that otherwise may not have been________to us
    Anegotiable
    Bcapable
    Cavailable
    [答案]C
    首字母U
    Usuallythe similar contracts________with other consignees are based on 12months
    Asigned
    Bbeing signed
    Csigning
    [答案]A
    首字母W
    We are a large chain of retailers and are looking for a manufacturer________could supply us with a large quantity of smart phones for the teenager market
    Awhose
    Bwhich


    Cwho
    [答案]C
    We are engaged in the development of real________
    Aestablish
    Bstate
    Cestate
    [答案]C
    We have________in most major cities in China
    Asubsides
    Bsubsidiaries
    Csubmits
    [答案]B
    We sell insurance coverthe________you pay will depend on the cover you require
    Afee
    Bfare
    Ccharge
    [答案]C
    We usually keep a large supply________stock
    Aat
    Bon
    Cin
    [答案]C
    We will have flown for 13 hours by the time we________to New York
    Awill get
    Bget
    Chave got
    [答案]A
    We will________an order with your company for digital cameras
    Areserve
    Bbook
    Cplace
    [答案]C
    We work closely________every large airline like Air ChinaAir France and American Airlines
    Awith
    Bto
    Cin
    [答案]A
    ―What is your opinion for promotion of our products
    [答案]Why don’t we try the online ads for our products
    What________we do if the company cut down on ads
    Acould
    Bwill
    Cshall
    [答案]C


    When people in your team know where they fit in the big picturethey’re more likely_____to complete the task
    Ato be motivated
    Bbeing motivated
    Cto motivate
    [答案]A
    When talking to people within your company_______don’t speak your languageyou may have to use English
    Awho
    Bwhom
    Cwhose
    [答案]A
    When talking to people within your company______don’t speak your languageyou may have to use English
    Awho
    Bwhich
    Cwhose
    [答案]A
    ★When you send in your reportyou also have to file a report________your trip
    Awhich summarize
    Bsummarizing
    Csummarize
    [答案]B
    When you sent in your reportyou also have to file a report________your trip
    Awhich summarize
    Bsummarizing
    Csummarize
    [答案]B
    ★When you set up your online bankingbe sure________all of your accounts at the bank are listed
    Awhich
    Bwhen
    Cthat
    [答案]C
    Whether you leave town for a day or for a weekhaving something fun you______will excite you and stimulate energy
    Ahave been looking forward to
    Bwill look forward to
    Care going to look forward to
    [答案]A
    With the rapid economic growth in Chinathe logistics industry is________greatly
    Aexpanding
    Bexploring
    Cexploding
    [答案]A
    ★With the RMB account you can________and deposit RMB cash directly


    Aextend
    Bwithdraw
    Ccomplete
    [答案]B
    Without informationa manager will not know what consumers wanthow much inventory is____and when more pro duets should be produced and shipped
    Ain stock
    Bat stock
    Con stock
    [答案]A
    首字母Y
    __________you go to visit a new customer to negotiate a saleyou should find out as much as you can about them
    ASoon after
    BWhile
    CBefore
    [答案]C
    __________you have said is very important to us
    AWhat
    BThat
    CWhose
    [答案]A
    __________you’d have to tell me how large your order is going to be
    AI’m nervous
    BI’m worried
    CI’m afraid
    [答案]C
    ______your price be competitive and date of shipment acceptablewe intend to place a large order with you
    AIf
    BShould
    CIf should
    [答案]B
    You are the right person for the job that________your application to the advertisement
    Arelates
    Brecognizes
    Creplies
    [答案]A
    You are the right person for the job that________your application________the advertisement
    Arelates… with…
    Brelates…for…
    Crelates… to…
    [答案]C


    You can apply for an A US keywhich means you can________online with us and update your details online
    Atransfer
    Btransact
    Ctransport
    [答案]B
    You can get the goods________to your door so quickly nowadays
    Adeliver
    Bdelivering
    Cdelivered
    [答案]C
    You can inform your embassy of your account number so that your money can be________directly
    Atransferred
    Btransported
    Ctransformed
    [答案]A
    You can send them gifts________your best clients
    Ain reply to
    Bin honor of
    Cwith regard to
    [答案]B
    ★You can send them gifts________your most loyal customers
    Ain reply to
    Bwith regard to
    Cin honor of
    [答案]C
    You just send the faulty product back to them and they________it free of charge
    Awill replace
    Breplace
    Chave replaced
    [答案]A
    ★You seewith the rapid economic growth nowadays in Chinathe logistics industry________greatly
    Ahas extracted
    Bis to explode
    Cis expanding
    [答案]C
    Young people can learn how entrepreneurship works by________their own companies
    Aoperate
    Boperating
    Cbeing operating
    [答案]B
    Your Tshirts found a ready market in the eastern part of our country________2014


    Aon
    Bin
    Cat
    [答案]B
    第三题 阅读理解选择题
    说明:2023年9月整理适国开电2024年1月期末机考
    题包含5题题4分计20分阅读短文ABC三选项中选择正确答案
    首字母B
    Being an effective manager means knowing when to use the right management styleSome stylesfor instanceare more peopleorientedwhile others tend to focus on a project or productThe management style you select will depend on your people skills and knowledgeavailable resources(like time and money)desired resultsandof coursethe task before youThe common management styles can be summarized into three categoriesThe participatory style is the first of its kindHereit is critical to give each employee an entire task to completeIf that’s not possiblemake sure the individual knows and understands his or her part as it relates to the projector taskWhen people in your team know where they fit in the big picturethey’re more likely to be motivated to complete the task

    Following thatwe have the directing styleSometimes a situation will call for a direct style of managementPerhaps a tight deadline loomsor the project involves numerous employees and requires a topdown management approachHerea manager answers five questions for the employeesWhatWhereHowWhyand WhenLet employees know what they need to dohow they’re going to do itand when the questions must be finishedThe last one is the teamwork styleIf you want to speedup a project and choose the best process for completing that projectmanaging by teamwork is the way to goWhen you motivate people to pool their knowledgethe results may exceed your expectationsOftenteams can tackle problems more quickly than what you can accomplish on your ownThe giveandtake can create a process that you can repeat in other projects
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [单选题]◆Being an effective manager lies in knowing the right_________
    Aknowledge
    Bskills
    Cmanagement style
    [答案]C
    [单选题]◆Which of the following is NOT mentioned as a focus of different management styles
    APeople
    BCustomers
    CProject
    [答案]B


    [单选题]◆Which of the following can’t be inferred from the passage
    AThe management style is likely to change because the manager has been replaced
    BThe management style is likely to change because the desired results have changed
    CThe management style is likely to change because the available resources have changed
    [答案]A
    [单选题]◆When people in your team know where they fit in the big picturethey are more likely to be_________to complete the task
    Afrustrated
    Breluctant
    Cinspired
    [答案]C
    [单选题]◆If you want to speed up a project and choose the best process for completing that projectyou can resort to_________
    Ateam work
    Btopdown management
    Ctight deadline
    [答案]A
    首字母H
    Hard sell and soft sell are important business terms and useful strategies for sales staff to know and understandBoth of them can workThe effect depends on the type of customers and the type of products

    A hard sell is a kind of more direct and forceful sales tacticsThe salesperson just keeps explaining how good the product iswhy people should buy it and even how the prices might in er ease if the consumer walks off

    A soft sell is a different approachThe salesperson tries to build trust with consumersHe doesn’t put pressure on them to buy thingsjust recommending a product and letting the consumers make their own decisions

    An example of soft sell is to distribute free samples to which customers often respond favorablyBusinesses can use free samples to build rapport and engage customers in products or servicesRecommending products between friends is a little bit like doing soft sellingPeople don’t really care if someone else buys the productThey are just giving their honest opinions and trying to be helpful

    Humor in advertising is also used to attraet the consumer’s attention and get them interested in the products or servicesCustomers often resist hard sales tacticsthus making softselling much more effective for success
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [单选题]◆Customers often_________hard sales tacticsthus making softselling more effective for success
    Aresist


    Boppose
    Cobject
    [答案]A
    [单选题]◆Examples of soft sell mentioned in the passage include_________
    Acollecting free samples from customer
    Brecommending products among friends
    Ctelling customers that the products are good
    [答案]B
    [单选题]◆Making humorous advertisements is one of the approaches companies use to_________
    Areduce selling costs
    Battract people’s interests
    Cavoid the shortage of sales staff
    [答案]B
    [单选题]◆According to the passage the author indicates that_________
    Asoft sell is preferred by business companies
    Bhard sell is rarely resisted by customers
    Csoft sell is expensive
    [答案]A
    [单选题]◆What’s the topic and main idea of the passage_________
    ASelling StrategySales Staff
    BSales StaffWhat Sales Staff Should Know
    CSelling Strategy Hard Sell and Soft Sell Strategies
    [答案]C

    Hard sell and soft sell are important business terms and useful strategies for sales staff to know and understandBoth of them can workThe effect depends on the type of customers and the type of products

    A hard sell is a kind of more direct and forceful sales tacticsThe salesperson just keeps explaining how good the product iswhy people should buy it and even how the prices might increase if the consumer walks off

    A soft sell is a different approachThe salesperson tries to build trust with consumersHe doesn’t put pressure on them to buy thingsjust recommending a pro duet and letting the consumers make their own decisions

    An example of soft sell is to distribute free samples to which customers often respond favorablyBusinesses can use free samples to build rapport and engage customers in products or servicesRecommending products between friends is a little bit like doing soft sellingPeople don’t really care if someone else buys the productThey are just giving their honest opinions and trying to be helpful

    Humor in advertising is also used to attract the consumer’s attention and get them interested in the products or servicesCustomers often resist hard sales tacticsthus making softselling much more effective for success


    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [单选题]◆What’s the topic and main idea of the passage
    ASelling StrategySales Staff
    BSales StaffWhat Sales Staff Should Know
    CSelling StrategyHard Sell and Soft Sell Strategies
    [答案]C
    [单选题]◆Customers often___________hard sales tacticsthus making softselling more effective for success
    Aresist
    Boppose
    Cobject
    [答案]A
    [单选题]◆Examples of soft sell mentioned in the passage include___________
    Adistributing free samples to customer
    Brecommending products among friends
    Call the above
    [答案]C
    [单选题]◆Making humorous advertisements is one of the approaches companies use to___________
    Areduce selling costs
    Battract people’s interests
    Cavoid the shortage of sales staff
    [答案]B
    [单选题]◆According to the passage the author indicates that___________
    Asoft sell is preferred by business companies
    Bhard sell is rarely resisted by customers
    Csoft sell is expensive
    [答案]A

    Hard sell and soft sell are important business terms and useful strategies for sales staff to know and understandBoth of them can workThe effect depends on the type of customers and the type of products

    A hard sell is a kind of more direct and forceful sales tacticsThe sales person just keeps explaining how good the product iswhy people should buy it and even how the prices might increase if the consumer walks off

    A soft sell is a different approachThe sales person tries to build trust with consumersHe doesn’t put pressure on them to buy thingsjust recommending a product and letting the consumers make their own decisions

    An example of soft sell is to distribute free samples to which customers often respond favorablyBusinesses can use free samples to build rapport and engage customers in products or servicesRecommending products between friends is a little bit like doing soft sellingPeople don’t really care if someone else buys the productThey are just giving their honest opinions and tryin


    g to be helpful

    Humor in advertising is also used to attract the consumer’s attention and get them interested in the products or servicesCustomers often resist hard sales tacticsthus making softselling much more effective for success
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [单选题]◆What’s the topic and main idea of the passage
    ASelling StrategySales Staff
    BSales StaffWhat Sales Staff Should Know
    CSelling StrategyHard Sell and Soft Sell Strategies
    [答案]C
    [单选题]◆Customers often_________hard sales tacticsthus making softselling more effective for success
    Aresist
    Boppose
    Cobject
    [答案]A
    [单选题]◆Examples of soft sell mentioned in the passage include_________
    Atelling customers how good a product is
    Brecommending products among friends
    Cputting pressure on customers to buy products
    [答案]B
    [单选题]◆Making humorous advertisements is one of the approaches companies use to_________
    Areduce selling costs
    Barouse people’s interests
    Cavoid the shortage of sales staff
    [答案]B
    [单选题]◆According to the passage_________
    Asoft sell is expensive
    Bhard sell is rarely resisted by customers
    Csoft sell is preferred by business companies
    [答案]C
    首字母I
    Importing and exporting is transferring goods from one country to another while paying attention to the laws and requirements of bringing goods out or into that country If you want to import in large quantities for commercial purposes you’ll need to have the consent of the local customs department and the right paperwork Import and export are the basics of international trade If you are looking forward to starting your own business in the field of importing and exporting business then here are some tips for starters
      


    Foreign embassies provide nice programs and a great deal of information about their goods to promote exporting You can find out exactly what it is you are looking to buy If you are exporting you can approach your local department of trade and see what plans they have on offer to promote exports Besides you should consult the tax department to find out if there is a particular process to setting up an importing and exporting company and what documentation you will require It is also necessary that you find out about any licensing requirements for importing and exporting of goods Some countries do not allow their goods to go to a certain country and vice versa this is known as an embargo In this way you can make sure that there are no embargoes with the country you are looking to trade with
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [单选题]◆This passage is targeted NOT for_________
    Aseniors
    Bstarters
    Cbeginners
    [答案]A
    [单选题]◆Import and export are the basics of_________
    Ainternal trade
    Binternational trade
    Cnational trade
    [答案]B
    [单选题]◆Foreign embassies provide both programs and_________to promote foreign trade
    Agoods
    Binformation
    Cpromotion
    [答案]B
    [单选题]◆Starters can consult_________departments for information
    Aforeign
    Bpolice
    Clocal
    [答案]C
    [单选题]◆Some countries do not allow international trade and it is called_________
    Aimport
    Bembargo
    Cexport
    [答案]B

    In businesspeople have to deal in person with all kinds of peopleWhen talking to people within your company who don’t speak your languageyou may have to use Englishthese people maybe colleagues or coworkerswho may work with you in your own departmentin another part of the building or in another branchAnd you may also have to deal with people from outside the organizationclientssuppliersvisitors and members of the publicMoreoverthese people maybe friends or strangerspeople of your own ageor people who are younger or older than you



    The relationship you have with a person determines the kind of language you useFor exampleit’s not appropriate to say’Hihow are you’when meeting the Managing Director of a large company or to say’Good morningit’s a great pleasure to meet you when being introduced to a person you’ll be working closely within the same team

    People usually for man impression of you from the way you speak and be havenot just from the way you do your workPeople in different countries have different ideas of what sounds friendlypolite or sincereand of what sounds rude or unfriendlyGood manners in your culture maybe considered bad manners in anotherSometimes your body languagegestures and expressions may tell people more about you than the words you use
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [单选题]◆The topic of the passage is_________
    Aselfimage in business situation
    Bthe importance of appropriate choice of language
    Cdealing with people in business
    [答案]C
    [单选题]◆The language you use when talking with people in business is decided by_________
    Ayour relationship with the particular person
    Byourself
    Cyour boss
    [答案]A
    [单选题]◆People usually for man impression of you from_________
    Ayour way of doing jobs
    Byour language and manners
    Cyour facial expressions
    [答案]B
    [单选题]◆Good manners in your culture maybe considered bad manners in anotherGood manners in this statement mean_________
    Ato be have politely
    Bto be have lovely
    Cto be have aggressively
    [答案]A
    [单选题]◆The message of the article is that_________
    Adealing with people successfully in business is not easy
    Bclients with different cultural background is most challenging
    Clanguage plays a very important role in setting up business relationship
    [答案]A

    Information is important because it provides the facts that supply chain managers use to make decisionsWithout informationa manager will not know what con


    sumers wanthow much inventory is in stockand when more products should be produced and shippedIn shortwithout informationa manager can only make decisions blindly

    Managers must understand how information is gathered and analyzedThis is where information technology comes into playInformation technology serves as the eyes and ears of management in a supply chaincapturing and delivering the information necessary to make a good decisionFor instancean IT system at a personal computer manufacturer may help a manager analyze the information and recommend an actionThe manager can use the remaining chips firstthen look at demand forecastand determine whether to order more chips

    There are four reasons why timely and accurate information has become more important for effective logistics system design and operationsFirstcustomers recognize information about order statusproduct availabilitydelivery scheduleand shipment tracking as necessary elements of total customer serviceThenmanagers realize that information can be used to reduce human resource requirementsWhat’s moreinformation increases flexibility with regard to howwhenand where resources maybe used to gain strategic advantageAnd finallyenhanced information transfer and exchange capability of using the Internet is changing relationships between buyers and sellers and refining channel relationships
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [单选题]◆Why is information important to supply chain managers
    ABecause managers need the information to make decisions
    BBecause managers need to know what consumers want
    CBecause managers want to know the product inventory
    [答案]A
    [单选题]◆Which is NOT the function of information technology
    AInformation technology works to capture necessary information
    BInformation technology is used to deliver necessary information
    CInformation technology is applied to gather as much information as possible
    [答案]C
    [单选题]◆What is NOT considered as a necessary element of total customer service
    Apro duet price
    Border status
    Cshipment tracking
    [答案]A
    [单选题]◆What kind of flexibility does the information increase
    AThe flexibility to buy resources
    BThe flexibility to use resources to gain strategic advantage
    CThe flexibility to ask questions about resources
    [答案]B
    [单选题]◆What is changing the relationships between buyers and sellers
    AThe available products


    BThe use of the Internet to exchange information
    CThe overall customer service
    [答案]B

    It takes a lot of time and effort to develop and maintain a marketing campaign that resonates(鸣) with your potential clientsHoweveryou should think more about how to develop a marketing campaignAfter allwe’re always looking for ways to increase our competitivenessHere are some marketing strategies for you to checkout

    Partner(结伴)with alliesMarketing partnerships have many benefits to push a marketing campaignFor starterswhen you stand side by side with someone elseyou can deliver better contentIf you are at the top of your businessmarketing partnerships are cheaper to maintain your success and expose your brand

    Embrace usergenerated contentAccording to a survey of 839 millennials (千万富翁) they spend 54hoursaday communicating with their peersabout 30 percent of their total media timeSimilarlyyou can also make this by sharing personal stories and exchanging ideas with your customersThis is a good way of carrying out advertisement

    Help customers solve a problemAs perfectly stated on Hub SpotYou’re in business because you provide solutionsSome of the ways you can help customers solve a problem is bycreating howtocontentoffering exclusives that make their lives easierlistening to them or answering their questionsor creating APPs or tools

    Let customers interactNo matter what product or service you’re offeringyour customers want to interact with your companyor at least other customersAMCfor examplecreated an online tool that allowed you to write down your imaginationsAmerican Express connects smallbusiness owners to each other and helpful resources through its open forum
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [单选题]◆This article mainly talks about__________
    Asome marketing strategies
    Byour potential clients
    Ccommunicative skills
    [答案]A
    [单选题]◆You are suggested in the second paragraph to__________
    Afight against your opponent
    Bfind allies with someone else
    Calways focus on yourself
    [答案]B
    [单选题]◆To embrace usergenerated content does good at__________
    Amaking friends with strangers
    Bchoosing capable employees


    Ccarrying out advertisement
    [答案]C
    [单选题]◆Which of the following is NOT away of helping customers solve a problem
    ACreating howtocontent
    BListening to customers
    CHaving dinner with customers
    [答案]C
    [单选题]◆AMC created an online tools o that__________
    Aone can write down what he imagines
    Byour dreams and thoughts will come true
    Cthey can gather information from customers
    [答案]A
    首字母N
    No matter how small your business is and what industry you are inyour company has assetsFrom a computer to a processing plantevery single thing your company owns is an asset

    Assets can be in different formsSome assets are physicalsuch as computersfiling cabinetsand delivery vansOthers are legally binding promisessuch as accounts receivablethe money owed to your companyStill others seem to exist more on paperfor examplea year’s worth of insurance paid in advanceNo matter what form it takesanything with monetary value that your company owns counts as an asset

    Assets appear on your balance sheetreporting the key financial statements at the end of each accounting periodYour assets will be split into different types to make analysis easierThe order in which you list them on the balance sheet typically matches the way they appear in your chart of accounts

    Assets do more than just show up on reportsthoughThey are the resources your company uses to produce revenueYour business cannot bring in sales without assetsFor productbased businessesyou can’t produce anything without proper assetsIt’s true for service companies as wellAt leastyou have to have cash to pay your expenses and to help get the word out that your company existsService companies also need basic tools to provide service to customersa hair stylist needs a chairscissorsand styling toolsan accountant needs a computer and a lot of file cabinetsAssets are key factors for any business
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [单选题]◆Which of the following is NOT physical asset
    AFiling cabinets
    BAccounts receivable
    CDelivery vans
    [答案]B
    [单选题]◆According to the passagewhere do the assets appear


    AThe balance sheet
    BThe income statement
    CThe cash flow
    [答案]A
    [单选题]◆What do you think an accountant is responsible for
    AAn accountant is responsible for hair design
    BAn accountant is responsible for computer repair
    CAn accountant is responsible for bookkeeping
    [答案]C
    [单选题]◆According to the passagewhich of the following is INCORRECT
    AEvery business has assets
    BAssets can be in different forms
    CEvery business can bring in sales without assets
    [答案]C
    [单选题]◆What is the passage discussing about
    AEvery business has assets
    BAssets can be in different forms
    CAssets appear on the balance sheet
    [答案]A
    首字母T
    The biggest mistake a workplace leader can make with office culture is failing to devise one at allHow do you know if your office culture is helpingor hurtingyour employeesand as a result your bottom lineDesigning a thoughtful(周) office culture is so important for a new companyHere are some aspects where a leader should be careful not to make mistakes

    A cohesive(谐致) office culture starts at the top and is built with intentionFacebook’s founder projects a laidback vibe(氛围) That sets the tone for his 200 billion companywhere he visits weekly Q and A sessions from his staffloads up the perksand courts a young team that closely mirrors his target marketpositioning Facebook is especially designed for their wants and needs

    Strict dress code or early start time may seem like an easy way to build professionalism (职业化) in your workplacebut is there a good reason for itStrict requirements that work in a law office may erode the work ethic at a hip tech start upMake sure to backup your rules with reasonFor exampleat Culture Studioa Tshirt design and printing companyyou’d better believe there’s no place fortiesEmployees are encouraged to dress down in their brand’s merchandise or their competitors’

    Leadership shouldn’t abandon culture development thereGood employees tend to be goal oriented overachieversso put your budget on that with teambuilding activitiescontestsand incentives for the bestThink critically about the ideal employees for your teamwhat makes the tickand how you can support themwithin and outside of their role in the company’s goals



    Setting the tone for your workplace starts with each hire and at every level in the companyAt digital marketing firm Mabblyevery hiring decision is made with the company’s vision in mind:a creative and young team of approachable(伸手)guides that help clients to understand the seemingly mysterious world of PR(public relations) in this internet age
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [单选题]◆What is the main topic of this article
    AHow to write business emails and memos
    BHow to design a thoughtful office culture
    CHow to set rules for employees to follow
    [答案]B
    [单选题]◆The example of Facebook is to show___________
    Aone should built a cohesive office culture on purpose
    Bhow you can use Q and A sessions from your staff
    Coffice culture must reflect your own wants and needs
    [答案]C
    [单选题]◆It is suggested that one should___________in the third paragraph
    Aset the tone for one’s company
    Bdrop strict dress code or early start time
    Cbackup office rules with reason
    [答案]B
    [单选题]◆What doesput your budget on thatmeans in the fourth paragraph
    ATo withdraw the money
    BTo pay more attention to it
    CTo invest money and efforts
    [答案]A
    [单选题]◆Mabbly is targeted in___________
    Ahelping clients to understand the PR world
    Battracting as many investments as possible
    Cmaking a link between selling and buying
    [答案]C

    These are the latest manifestations of a worrying obsession with ecommerce and the Internet in Asia’s largest economiesIn MarchBeijing announced its newInternet Plusplan to expand Internet connectivityPremier Liwhen describing itbrought up the mobile Internetcloud computingbig dataintelligent manufacturingand the Internet of Thingsin a manner similar to business leaders in AmericaNor is this digital obsession restricted to ChinaIndian Prime Minister Narendra Modi’s meeting with Mark Zuckerberg at Facebook’s headquarters received as muchif not moremedia attention as his address on sustainable development to the United Nations days earlier

    The claim that the Internet will fundamentally transform development is unproven(未证实)and untestedWhat is clear is that the Internet makes consumption easierfaster and more expansive than ever beforeAnalysts have thus looked toecommerce and China’s Internet giants to helpsaveChina’s economic model from slowing down



    By extensionChina and India must havedreamsthat are bigger than the InternetThey need to take the lead in finding a new model of development for the 21Century that intelligently make use of science and technologybut without being seduced by musings about ecommerce that mask deep structural flaws of current economic modelsResolving those pressing issues should be the realinnovationthat lies at the heart of any development program
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [单选题]◆Jack Ma hopes eWTO can help___________________
    Acooperation between companies
    Bsuccess of small business online
    Cpeople look for friends and lovers
    [答案]B
    [单选题]◆Digital obsession in the second paragraph refers to___________________
    Aproblems caused by Internet
    Btrades between China and America
    Cpassion on Internet business
    [答案]C
    [单选题]◆Which is NOT true according to the third paragraph
    AIt is not clear that how the Internet will deeply influence development
    BThe Internet makes people harder to sell products and buy goods
    CEcommerce is likely to contribute to China’s economic development
    [答案]B
    [单选题]◆China and India need to___________________
    Afind a new model by using science and technology
    Bfind a solution to take place of online business
    Cfind a cure to deal with diseases in the 21Century
    [答案]A
    [单选题]◆What is the author’s attitude to China’s development of online business
    ANegative
    BPositive
    CNeutral
    [答案]C
    首字母W
    With economic developmentChinese banks are extending services in more and more countries The following is a brief introduction to RMB business for personal customers offered by the Bank of China in the United States
      


    To open a RMB account with the Bank of China in the USAyou must first open a USD account Of coursea minimum deposit requirement is needed for both the USD and the RMB accounts Then you must complete the Bank’s Account Application Form and an Internal Revenue Service (IRS)Form on your status In additionyou are required to provide the Bank with your Social Security Number and two valid identification documents One is your Passport or Driver’s Licensethe other is your major credit cardemployee identification card or health insurance card
      
    With the RMB account you can withdraw and deposit RMB cash directly The daily limit is 20000 yuan on each transaction Usually a service fee is charged for withdrawals above 3000 yuan You can also exchange USD for RMB or exchange RMB for USD The daily limit is USD 4000 worth of RMB Be careful about the exchange rates They might not be the same as the exchange rates offered in China

    For further informationyou can call at the bank’s customer service hotline at 123456789 to the extension 9578or pay a visit to WWWbocusacom
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [单选题]◆To open an RMB account with the Bank of China in the USAyou must first open a(n)_________account
    ARMB
    BHKD
    CUSD
    [答案]C
    [单选题]◆There is a minimum deposit requirement for_________
    Athe USD account only
    Bthe RMB account only
    Cboth the USD and the RMB accounts
    [答案]C
    [单选题]◆Which of the following is not valid identification documents for opening an RMB account in the USA
    ADriver’s License
    Bdebit card
    Chealth insurance card
    [答案]B
    [单选题]◆The daily limit for withdrawal and deposit is_________on each transaction
    A20000 yuan
    B3000 yuan
    C4000 yuan
    [答案]A
    [单选题]◆For exchanging USD for RMB or exchanging RMB for USDthe daily limit is_________worth of RMB
    AUSD2000
    BUSD3000
    CUSD 4000
    [答案]C


    第四题 阅读理解判断题
    说明:2023年9月整理适国开电2024年1月期末机考
    题包含5题题4分计20分阅读短文判断句子正误正确选T错误选F
    首字母A
    A recent survey of UK business asked the questionWhat reasons do you have for employing migrant workers The answer was good news for EU citizens who want to come and work in the UK and bad news for young British people looking for work About 20 per cent of employers think that migrant workers are more productive and have a more positive attitude to work than British workers In addition25 per cent of businesses can’t find British workers with the necessary skillsand almost 20 per cent can’t find people with the right experience One hotel manager said If I had a choice between a local person and an EU migrantI would always choose the migrant worker In my experiencethey work harder and have better skills
      
    The UK is a popular destination for skilled workers and graduates from countries like Poland and the C zech Republic Many work in agriculture or the tourism industryor in small business in the financial services and technology sectors Some come to earn more money while others are looking for experience they can’t get at home Arturfrom PolandsaysI work for an IT company and I would never get this level of experience at home But I spent six months as a painter when I first arrived If I repeated the experiencewould try to find a good job first Jakubfrom the Czech RepublicsaidI was sure I would find work quicklyand I did The money is quite goodbut if my English was betterI would have more opportunities for promotion So now I’m studying Again
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [判断题]◆The survey asked companies if they would employ migrant workers[答案]F
    [判断题]◆About 20 percent of companies employ migrant workers[答案]F
    [判断题]◆Most employers think that migrant workers are better than British workers[答案]T
    [判断题]◆Artur could also get the high level of experience at home in Poland[答案]T
    [判断题]◆Jakub found a job when he arrived in the UK[答案]T

    Accounting errors will happen from time to timebut many common accounting mistakes can be avoided with proper planning and preparationHere are the top seven accounting mistakes that should be paid more attention to



    (1)Not knowing your true cash balance:Due to things like automatic payments and bank chargesmoney that appears in your cash drawer and your checking account may already be spent

    (2)Mistaking profits for cash:When you have a lot of credit salesyour company can post big profits without seeing any cash

    (3)Paying bills too soon:If your vendors give you thirty days to pay themtake itUnless you get a discount for paying earlypaying your bills only when they're due improves your company's cash flow

    (4)Avoiding bookkeeping tasksNot recording and posting transactions regularly leaves you with a mountain of bookkeeping to deal within the end

    (5)Paying accidental dividendsEvery time a corporation owner takes money out of his businessit counts as a dividendThat can lead to a bigger personal incometax bill

    (6)Not keeping personal finances separate from business:Mixing up business and personal money can cause bookkeeping and legal problems

    (7)Setting prices too lowKnow your costs before you set product or service pricesor you run the risk of losing money on every saleA simple breakeven analysis can help you set prices at a profitable level
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [判断题]◆Accounting mistakes are inevitable even with careful handling[答案]F
    [判断题]◆With a lot of credit salesyour company may have no cash at hand[答案]T
    [判断题]◆It is recommended not to pay bills too soon[答案]T
    [判断题]◆Business money and personal money can be mixed up[答案]F
    [判断题]◆Try your best to understand your costs before you set prices for your products or services[答案]T
    首字母F
    FUNCTIONS OF LOGISTICS

    Logistics is the physical flow process of goods from the point of origin to the point of consumption concerning transportationwarehousing and storageloading and unloadinggoods handlingpackingdistribution processing delivery and information managementFor exampleafter a commercial transaction is donelogistics will carry out the transfer of goods from the seller to the buyer for the lowest cost and in the most effective mannerDuring the transfer processlogistics facilitiesequipment(carriers)administration of information and standardization are needed



    Logistics has three major functionsFirstlyit creates time valueThe same goods can be valued differently at different timesGoods are often in stagnation during the transfer processwhich is called the storage of logisticsSecondlyit creates location valueThe same goods can be valued differently at different locationsThe value added during the transfer process is the location value of logisticsThirdlyit creates distribution processing valueSometimes the distribution processing changes the packages of the goodsThat isduring this stageit cuts large packages of goods into smaller partswhich creates added value for goods
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [判断题]◆Logistics is the physical flow process of goods from the seller to the buyer[答案]T
    [判断题]◆Administration of information and standardization are needed during the transfer process[答案]T
    [判断题]◆Storage creates the location value for goods[答案]F
    [判断题]◆The same goods can be valued differently at different times and locations[答案]T
    [判断题]◆Large packages of goods should always be cut into smaller parts to create added value[答案]F
    首字母I
    International trade is the exchange of goods and services between countriesIt gives consumers and countries the opportunity to be exposed to goods and services not available in their own countriesAlmost every kind of product can be found on the international marketfoodclothesspare partsoiljewelrywinestockscurrencies and waterServices are also tradedtourismbankingconsulting and transportationA product that is sold to the global market is an exportand a product that is bought from the global market is an import

    International trade can benefit us a lotTrading globally allows us to expand our markets for both goods and services that otherwise may not have been available to usIf you walk into a supermarket and are able to buy Indonesian bananasBrazilian coffee and a bottle of French wineyou are experiencing the effects of international trade

    International trade brings US both advantages and disadvantagesFor instanceinternational trade may also make the world economy easily affected by factors like pricessupply and demandas well as global eventsPolitical change in As afor examplecould result in an increase in the cost of laborthereby increasing the manufacturing costs for an American sneaker company based in Malaysiawhich would then result in an increase in the price that you have to pay to buy the tennis shoes at your local mallA decrease in the cost of laboron the other handwould result in you having to pay less for your new shoes


    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [判断题]◆International trade exchanges goods and services between different countries and regions[答案]T
    [判断题]◆Every kind of goods and services can be found on the global market[答案]F
    [判断题]◆A product that is bought from the global market is an export[答案]F
    [判断题]◆International trade may easily affect world economy[答案]T
    [判断题]◆Political change in one country has nothing to do with international trade[答案]F


    首字母J
    LEARNING BUSINESS SKILLS THROUGH JUNIOR ACHIEVEMENT
    Junior Achievement is an international movement to educate young people about business and economics for the purpose of helping them prepare to succeed in a world economy11 The organization is the largest of its kind

    Junior Achievement has gone through different stages in its development12 It was started by two business leadersHorace Moses and Theodore Vailand Senator Murray Crane in 1919 in SpringfieldMassachusettsThe organization started with a small number of children aged ten to twelveFor more than 50 yearsJunior Achievement programs met after school as a group of business clubsBut in 1975Junior Achievement began to offer classes during school hoursMany more young people joined the organization once it began to teach business skills as part of the school dayIn 2004Junior Achievement Worldwide was formed

    The Junior Achievement programs teach about businesseshow they are organizedand how products are made and sold13 The programs also teach about the American and world economies and business operationsYoung people can learn how entrepreneurship works by operating their own companiesFor instancethe students develop a product and sell shares in their companyThey use the money to buy the materials they need to make their productwhich they then sellFinallythey return the profits to the people who bought shares in the companyIt is reported that in the United States alonethere are more than 22000 places that hold Junior Achievement events currentlyAccording to Junior Achievementabout 287000 volunteers support its programs around the world
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [判断题]◆This passage is about Junior Achievementan international movement to educate young people about businesses and economics[答案]T


    [判断题]◆Junior Achievement was started by two business leaders in Massachusetts[答案]F
    [判断题]◆Classes during school hours have been available in Junior Achievement for more than 60 years[答案]F
    [判断题]◆Junior Achievement has been worldwide since 1919[答案]F
    [判断题]◆Volunteers of Junior Achievement teach about the American and world economies and business operations[答案]T
    首字母L
    LEARNING BUSINESS SKILLS THROUGH JUNIOR ACHIEVEMENT

    Junior Achievement is an international movement to educate young people about business and economics for the purpose of helping them prepare to succeed in a world economy11 The organization is the largest of its kind

    Junior Achievement has gone through different stages in its development12 It was started by two business leadersHorace Moses and Theodore Vailand Senator Murray Crane in 1919 in SpringfieldMassachusettsThe organization started with a small number of children aged ten to twelveFor more than 50 yearsJunior Achievement programs met after school as a group of business clubsBut in 1975Junior Achievement began to offer classes during school hoursMany more young people joined the organization once it began to teach business skills as part of the school dayIn 2004Junior Achievement Worldwide was formed

    The Junior Achievement programs teach about businesseshow they are organizedand how products are made and sold13 The programs also teach about the American and world economies and business operationsYoung people can learn how entrepreneurship works by operating their own companiesFor instancethe students develop a product and sell shares in their companyThey use the money to buy the materials they need to make their productwhich they then sellFinallythey return the profits to the people who bought shares in the companyIt is reported that in the United States alonethere are more than 22000 places that hold Junior Achievement events currentlyAccording to Junior Achievementabout 287000 volunteers support its programs around the world
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [判断题]◆This passage is about Junior Achievementan international movement to educate young people about businesses and economics[答案]T
    [判断题]◆Junior Achievement was started by two business leaders in Massachusetts[答案]F
    [判断题]◆Classes during school hours have been available in Junior Achievement for more than 60 years[答案]F
    [判断题]◆Junior Achievement has been worldwide since 1919[答案]F


    [判断题]◆Volunteers of Junior Achievement teach about the American and world economies and business operations[答案]T

    Logistics is the physical flow process of goods from the point of origin to the point of consumption concerning transportationwarehousing and storageloading and unloadinggoods handlingpackingdistribution processing delivery and information managementFor exampleafter a commercial transaction is donelogistics will carryout the transfer of goods from the seller to the buyer for the lowest cost and in the most effective mannerDuring the transfer processlogistics facilitiesequipment(carriersadministration of information and standardization are needed

    Logistics has three major functionsFirstlyit creates time valueThe same goods can be valued differently at different timesGoods are often in stagnation during the transfer processwhich is called the storage of logisticsSecondlyit creates location valueThe same goods can be valued differently at different locationsThe value added during the transfer process is the location value of logisticsThirdly it creates distribution processing valueSometimes the distribution processing changes the packages of the goodsThat isduring this stageit cuts large packages of goods into smaller partswhich creates added value for goods
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [判断题]◆Logistics is the physical flow process of goods from the seller to the buyer[答案]T
    [判断题]◆Administration of information and standardization are needed during the transfer process[答案]T
    [判断题]◆Storage creates the location value for goods[答案]F
    [判断题]◆The same goods can be valued differently at different times and locations[答案]T
    [判断题]◆Large packages of goods should always be cut into smaller parts to create added value[答案]F
    首字母O
    Online banking refers to banking activities that are carried out over the Internet on a secure websiteIt developed in the late1990s and grew more popular over the years since it can make one's financial life much easier to manage

    Firstyou can use online banking to pay your billsMost banks have a section in which you setup payeesFill out the information onceyou can simply choose that profile every time you pay a bill online

    Secondonline banking allows you to access your account history and transactions from anywhereIt is the quickest way to check and see if a transaction has cleared your accountIt also enables you to find out about unauthorized transactions more quickly



    Thirdonline banking also allows you to transfer money between accounts effectivelyIt is more convenient than using the automated phone serviceWhen you setup your online bankingbe sure that all of your accounts at the bank are listedThis will make it easier to transfer money and make loan payments online

    Obviouslyyou need to pay special attention to your safety or privacy using online bankingIt is important to clear your cookies after each banking sessionespecially at a public computerAdditionallymake sure that your password is long enough to prevent it from easily being hackedNever give your online account information to anyone elseCheck your credit report regularlyThus you can protect yourself from identity theft
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [判断题]◆Online banking refers to banking systems where you can carryout your business over the Internet on any website[答案]F
    [判断题]◆Most banks have a section in which you setup your own business[答案]F
    [判断题]◆Online banking is the quickest way to check and see if a transaction is done[答案]T
    [判断题]◆It is more useful and easier than using the automated phone service[答案]T
    [判断题]◆No doubtyou have to keep a special eye on your safety or privacy using online banking [答案]T

    [判断题]◆Online banking refers to banking systems where you can carryout your business over the Internet on any website[答案]F
    [判断题]◆Most banks have a section in which you setup your own business[答案]F
    [判断题]◆Online banking is the quickest way to check and see if a transaction has cleared your history[答案]F
    [判断题]◆It is more useful and easier than using the automated phone service[答案]T
    [判断题]◆No doubtyou have to keep a special eye on your safety or privacy using online banking[答案]T
    首字母T
    The marketing mix consists of the four Ps’providing the customer with the right product at the right pricepresented in the most attractive promotion and available in the easiest placeThe product is not just an assembled set of componentsit is something customers buy to satisfy a need they feel they have


    The image and the design of the product are as important as its specificationsThen the product must be priced so that it competes effectively with rival products in the same marketIn additionthe product should be presented to customers through advertising(egTV commercialsnewspaper advertisements or posters)packing (egdesignlabelsmaterials)publicitypublic relation and personal sellingFinallythe product must be available to customers through the most cost effective channels of distributionA consumer product must be offered to endusers in suitable retail outletsor available on hire purchase or by mail order
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [判断题]◆The author of the article intends to explain to us what the marketing mix is[答案]T
    [判断题]◆Customers’ satisfaction matters greatly to a product[答案]T
    [判断题]◆The price of a product must be exactly the same as rival products in the same market[答案]F
    [判断题]◆To make your product known to the publicadvertising is the only consideration you need to take into account[答案]F
    [判断题]◆A product can reach customersaccording to the textthrough retail outletshire purchasemail order and online sales[答案]F

    There are eight traditional functions of marketing
    (1)BuyingA marketerfocusesonbuyers’needsanddesiresinordertodecidewhat products to make availableUnderstanding buyers’ behavior is of great importance

    (2)SellingMarketers usually view selling as a persuasive activity that is completed through promotionSelling includes personal sellingadvertisingand other selling methodsIt is probably the function of marketing that we most often see in our daily life

    (3)TransportingTransporting is physically moving the product from the seller to the buyerMarketers focus on transporting costs and services

    (4)StoringLike transportingstoring is an aspect of the physical distribution of productsStoring includes warehousing activitiesWarehouses hold products for long periods sometimes in order to create time utility

    (5)GradingGrading involves sorting products according to size and qualityThis makes buying and selling easier because it reduces the need for inspection and sampling

    (6)FinancingFor many productssuch as automobilesfridgesand new homesthe purchase is facilitated when the marketer provides credit that makes the purchasing of the product possible

    (7)Marketing researchThrough researchmarketers may find out the need for new products and servicesBy gathering information on a regular basis


    they can better plancarryout and control marketing activities

    (8)Risk takingIt involves bearing the uncertainties that are part of the marketing processMost marketing decisions result in either successor failure that is associated with risk
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [判断题]◆It is very important to understand buyers’ behavior[答案]T
    [判断题]◆Marketers usually use different selling methods[答案]T
    [判断题]◆Marketers ignore transporting costs and services[答案]F
    [判断题]◆Both transporting and storing are the aspects of the physical distribution of products[答案]T
    [判断题]◆Marketers provide credit that makes the purchasing of automobilesbridgesand new homes possible[答案]F
    首字母W
    We all have those days when all we want is to crawl back in bed for a few more hours Unfortunately few of us have that luxury The following hints may help you stay energized or at least get you going until you can make the time for rest
    ●Engage in a quick conversation with a highenergy colleague Their positive energy may refresh you (Just be careful not to drag them down)
    Snack more Having a healthy snack on hand like a granola bar or fruit can help your blood sugar levels and may provide a healthy boost of energy (Overeating will do the opposite and drag you down) Moderation is key
    ●Exercise If you know that your schedule does not allow for a visit to the gym today find a way to move around during your day Instead of sending an email to your coworker walk to her desk It may be a good idea to take the stairs today even though you’re tired But try to visit the gym tomorrow People who exercise get more restful sleep and often feel more energized than those who don’t
    ●Drink water Hydration is critical says Steven Masley medical director of the Pritikin Longevity Center in Aventura Florida If you don’t hydrate you’re going to feel tired The majority of your body is made of water even a slight deficiency can rob you of your oomph
    ●Plan a vacation or a stay cation Whether you leave town for a day or a week having something fun to look forward to will excite you and stimulate energy Plus if you’re reading this you could probably use a break from your daytoday routine
    特提醒:题5题需拉动答题框右边滚动条5试题显示出做答
    [判断题]◆The main idea of the passage is how to get along with colleagues[答案]F
    [判断题]◆Engage in a long conversation with highenergy colleagues may help you stay energized[答案]T


    [判断题]◆Healthy refreshments can help your blood sugar levels[答案]T
    [判断题]◆If you drink enough water you will never feel tired[答案]T
    [判断题]◆Planning a vacation out of the town will excite you and stimulate energy [答案]F
    第五题 写作(问答)题
    说明:2023年9月整理适国开电2024年1月期末机考
    写作题题计20分根求完成篇作文
    根求写作文[写封道歉信]
    [试题]根求写作文
    You have made an appointment with your client but failed to keep it Write a letter of apology to your client according to the information below
    1apologize for your failure to keep the appointment
    2explain your reason to your client
    3express your wish to make another appointment
    备注:
    您已您客户预约未遵守根信息您客户写封道歉信
    1您未遵守约会表示歉意
    2客户解释理
    3表达您希次预约愿
    标准答案

    Dear customer
    I’m writing to ask you to excuse me for not being able to keep our appointment I do know that this is very impolite and must have caused you much trouble
    I do reckon that at present any explanation is pale and futile However I do not want you to misunderstand me On my way to your office an old lady suddenly fainted due to heart attack on the bus I stopped a taxi and sent her into a nearby hospital I stayed there until her son came which spoiled our appointment
    I am aware that our appointment is of importance I do hope that you would be kind enough to spare your valuable to meet me
    I am looking forward to hearing from you
    Sincerely Yours


    标准答案二
    Dear customer
    I’m sorry that I couldn’t keep the appointment in time This is a mistake in my work arrangement We had an appointment but the company suddenly had an emergency and we needed an emergency meeting so we couldn’t do it Sorry to tell you again I hope we can make an appointment again to say sorry to you personally
    Yours



    根求写作文[写封求职信]
    [试题]根求写作文
    Write a covering letterYou are Helen Joyce and you want to find a job during the summer vocationYou may include the information below
    ●purpose of job applicationmoney and experience
    ●your previous work experiences and education backgroundetc
    ●hope of being considered for an interview
    备注:
    写封求职信海伦·乔伊斯想暑期找份工作您包括信息:
    ●求职目:金钱验
    ●您前工作验教育背景等
    ●希考虑参加面试
    标准答案
    Dear Sir or Madam

    I am writing this letter to apply for the position that you have advertised in the newspaperI’m truthfully looking forward to a job this summerso that I could gain precious working experience and make some money at the mean time

    My name is Helen Joyce17 years old and I’m currently studying hotel Management in **** University Last summerI worked in ***** Hotel vacation and received highly remarksWhat’s moreI have a good command of computers and I can communicate with others fluently in EnglishI believe I have the ability to overcome the difficulties encountered at workI would be greatly appreciated if you can offer me the opportunity to be interviewed
    Thank you for your consideration I’m looking forward to hearing from you

    Yours Helen

    标准答案二
    Dear SirMadam

    The summer vacation is coming soonI really want to find a job in your company during the summer vacationOn the one handI can improve my work practice ability through workand on the other handI can also have a certain income to achieve the goal of workstudy

    I graduated from Pingdingshan College with a major in Chinese Languageand now I am studying administration undergraduate at Pingdingshan Radio and Television University of the Open University of China I have used vacations as a substitute teacher for many times in training institutions in Pingdingshan City

    I hope I can get an opportunity for a personal interview Thank you for your consideration



    Sincerely yours

    Helen Joyce



    根求写作文[写封推荐信]
    [试题]根求写作文
    Write a recommendation letter for Li Hua who has been working in your company for 5yearsYou may include the information below
    ●his work experience and strengths
    ●his character and personality
    ●oh is reasons for leaving the present jobetc
    备注:
    贵公司工作5年李华写封推荐信您包括信息:
    ●工作验优势
    ●性格性
    ●离开现工作原等
    标准答案
    To whom it may concern

    It’s my pleasure to recommend Li hua to youHe is one of the most outstanding employees of mine and has worked in my company for about five years

    Li hua is an enthusiastic and progressive young man with extremely high potentiality During the workhe gets along well with his colleagues and has achieved great resualts Unfortunatelyfor the consideration of his familyhe had to resign from our company

    I’m certain that Li hua will make great contribution to your company in the future and I strongly recommend him for this position Your favorable consideration will be highly appreciated If further information regarding him is neededplease feel free to contact me

    Yours sincerely

    ******

    标准答案二
    Dear Sir or Madam

    Li Hua has been working in our company for 5 years He has a wealth of work experiencesuperb work skills and good team spirit he can get along with other employeesobey the leadership arrangementswork hardand have outstanding work performance he has left our company because of the longterm separation of his husband and wife



    I hope he can be interviewed and hired by your company

    If you can consider my suggestion and get your attentionI would be very grateful

    sincere regards
    [试题二]根求写作文
    Write a recommendation letter for Miss Helen Joyce who has been working in your company for 5 years
    You may include the information belowher work experience and strengths
    her character and personality
    her reasons for leaving the present jobetc
    备注:
    贵公司工作5年海伦·乔伊斯姐写封推荐信
    您包括信息:工作验优势
    性格性
    离开现工作原等
    标准答案
    Dear Sir or Madam

    Miss Helen Joyce has been working in our company for 5 years She has a wealth of work experiencesuperb work skillsand a good team spirit she can get along with other employeesobey the leadershipwork steadfast and dedicatedand have outstanding work performance due to the longterm separation of husband and wife and leaving in our company I hope your company can interview and hire her

    If you can consider my suggestion and attract your attentionI would be very grateful

    sincere regards
    [试题三]根求写作文
    Suppose you are the manager and write a recommendation letter for Miss Helen Miller according to the following information
    CandidateMiss Helen Miller
    Working experienceworked in the Export Department of a large firm for over 8years from July 2006 to December 2014
    Her character and advantageshardworkinghonest and reliableexcellent communication skillswork independently and efficientlyexcellent rapport with people of all ages
    Reason for leavingpersonal reasons
    备注:
    假设您理根信息海伦米勒姐写封推荐信
    候选:海伦·米勒姐
    工作验:2006年7月2014年12月某公司出口部工作8年
    性格优势:勤奋诚实优秀沟通力独立高效工作年龄段关系融洽


    离职原:原
    标准答案
    Dear Sir or Madam

    Ms Helen Miller is an employee of our company From July 2006 to December 2014I worked in the export department of our company for more than 8 yearsand now I have resigned due to personal reasons

    Her character and strengths hardworkinghonest and reliableexcellent communication skills and independent and efficient work efficiencyable to get along well with people of all ages

    If you can consider my suggestion to interview and hire herI would be very grateful

    Tianma Company Manager Wang

    December 302017

    根求写作文[写封投诉信]
    [试题]根求写作文
    Suppose you are HenryLast monthyou bought a Canon digital camera from JDcom and found that the lens didn’t work properlyYou asked for a new one and found that there were some scratches on the screen when the new camera arrivedYou are writing to complain about it
    describe the problems clearly
    ask for a replacement of the camera
    ask for compensation or a 10discount
    end the complaint letter
    备注:
    假设亨利月 JDcom 购买台佳数码相机发现镜头法正常工作您求购买新相机发现新相机达时屏幕划痕写信抱怨:
    清楚描述问题
    求更换相机
    求赔偿10折扣
    结束投诉信
    标准答案
    Dear Sales Manager
    This is Henry Last monthI bought a Canon digital camera on JDcom When the new camera arrivedI found that the lens was not working properly and there were some scratches on the screen I strongly request the company to replace my camera and compensate me according to the contract or give me a 10 discount

    I hope my complaint can get the company’s attention and be resolved as soon as possible



    Complainant Henry

    June 302020
    [试题二]根求写作文
    Suppose you are HenryLast monthyou bought a Canon digital camera from JDcom and found that the lens didn’t work properlyYou asked for a new one and found that there were some scratches on the screen when the new camera arrivedYou are writing to complain about it
    describe the problems clearly
    ask for a replacement of the camera
    ask for compensation or a 10discount
    end the complaint letter
    备注:
    假设亨利月 JDcom 购买台佳数码相机发现镜头法正常工作您求购买新相机发现新相机达时屏幕划痕写信抱怨:
    清楚描述问题
    求更换相机
    求赔偿10折扣
    结束投诉信
    标准答案
    Dear Sales Manager

    This is Henry Last monthI bought a Canon digital camera on JDcom When the new camera arrivedI found that the lens was not working properly and there were some scratches on the screen I strongly request the company to replace my camera and compensate me according to the contract or give me a 10 discount

    I hope my complaint can get the company’s attention and be resolved as soon as possible

    Complainant Henry

    December 302019
    [试题三]根求写作文
    Suppose you are SimonYou purchased a Sony digital camera from Amazoncom and found that there were scratches on the screenYou are writing to complain about it
    备注:
    假设您西蒙您 Amazoncom 购买台索尼数码相机发现屏幕划痕写信抱怨
    标准答案
    Dear Sales Manager

    My name is Simon A few days ago I bought a Sony digital camera from Amazoncom After receiving the cameraI found scratches on the screen and it could not be used normallyI strongly requested the company to replace me with a new camera



    I hope my complaint can get the company’s attention and be resolved as soon as possible

    ComplainantSimon

    December 302019
    [试题四]根求写作文
    Write a complaint letterYou just bought a smartphone and found that the phone doesn’t work properlyYou may include the information below
    ●when and where you bought the phone
    ●description of the problems
    ●your expected solutions to the problems
    备注:
    写封投诉信您刚刚购买智手机发现手机法正常工作您包括信息:
    ●您购买手机时间点
    ●问题描述
    ●您期问题解决方案
    标准答案
    Dear XXXI bought a XXX mobile phone from your website on June 1You promised that this mobile phone is the best in your store with the latest featuresYou also guarantee that it has a oneyear warranty period

    Howeveryou know that the mobile phone will not work normally after a weekI don’t want to complain too much hereWhat I want is a new replacement

    Thank you for your quick and proper replyThank you for your quick and proper replyThank you and regardsxxx

    标准答案二
    A letter of complaint Dear Mr MSHellothis is Li HuaI bought a Nokia mobile phone in your shopping mall on September 2

    The price is yuan I loved it the last three days But two days lateron the sixth dayI was chatting with my friend on the phone in the morning

    SuddenlyI couldn’t hear my friend’s phone call He couldn’t hear me I dial again and againbut I can’t get the number

    Now I try againbut I can’t get through I believe there must be something wrong with the mobile phone Now I’m writing to tell you that I want you to change one so that I can get your reply

    根求写作文[写封邀请信]


    [试题]根求写作文
    You are SusanYour company will hold an opening ceremony for a new factoryYou are asked to write an invitation letter to Davidan important client of your companyThe following information should be included
    the reasons to invite him
    the time for the event
    the place for the event
    early reply expected
    备注:
    您苏珊您公司举行新工厂开业仪式您求公司重客户卫写封邀请函应包括信息:
    邀请理
    活动时间
    活动点
    预计会提前回复
    标准答案
    MrDavid

    This is Susan Our company will hold the groundbreaking ceremony of the new factory Because you are an important customer of our companywe sincerely invite you to participate in the groundbreaking ceremony of our new factory

    The time of the groundbreaking ceremony 800 am on July 62018

    The location of the groundbreaking ceremony Baofeng County Industrial Cluster DistrictHenan Province

    Hope that I will receive your reply soon

    Susan

    July 12018



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