3. 馬斯洛的需求層級理論自我實現需求標的:
充分發揮自己潛能舉例:
Use abilities
to the fullest自尊社會地位、受尊重…Promotions
& recognition歸屬人際互動、愛情…Interpersonal
relations, parties安全保障、安穩生活…Job security,
health insurance生理食物、居所….Basic pay level
to buy items
10. 決定激勵力的三因素High Expectancy
(Worker knows that
if they try, they can
perform)High
Instrumentality
(Worker perceives that
high performance
leads to outcomes)High Valence
(Worker desires the
outcomes resulting
from high
performance)High
Motivation
11. 增強理論(reinforcement theory)亦稱作Learning Theory
認為行為的後果才是影響行為的主因
人們採取了某種行為或反應之後,若立即有可喜的結果出現,則此一結果就變成控制行為的增強物