上海五星瑞吉红塔酒店培训教材—TAO-OH-SM-RM-A202 Action Plan


    SHERATON SHENYANG LIDO HOTEL
    沈阳丽喜登饭店
    TRAINING ACTIVITY OUTLINE
    培训活动纲


    Task Action Plan
    务: 活动计划

    Code序号: OHSMRMA201

    Objectives: At the end of this session every trainee will be able to ensure sales
    Efforts are planned and directed against each key account and key prospect
    目: 课程结束学员够独立完成重客户潜生意客户
    活动计划

    Standard Follow up S&P
    标准: 参标准程序

    Resources OHP Flip Chart and White Board Marker Action Plan Form
    培训具: 翻转展示板白板白板笔 活动计划表格

    Method
    培训方式
    Training Steps
    培训步骤
    Time
    时间
    Introduction
    介绍
    Lecture
    教学式














    Lecture
    教学式


    Contents FC 1

    The course should divided in two parts
    What is the action plan
    How to do action plan
    课程分两部分:什活动计划?
    制订活动计划?
    Answers
    Action plan is guide line for our daily job?
    活动计划日常工作指导纲
    How to do action plan will talk later
    制订活动计划稍谈

    WIFM 中学什?
    The correct use of action plan will result in high efficiency and convenient for sales activity
    学员充分活动计划高效方便运销售活动中


    All standard & Procedure be written in the flipchart 1 and showing to trainees
    翻转展示板 1学员展示服务标准程序

    1 Action Plans will require a minimum of two Valid Call Objectives in the next six months
    8 minutes

















    25 minutes




























    Explanation and demonstration
    讲解展示

    Exercise FC
























    Summary
    总结
    Handouts
    学资料

    活动计划求6月保证两效拜访目标
    2 Valid Call Objectives will be maintained on a running basis
    效拜访目标建立营基础
    3 Only the following are valid call objectives
    包含容
    a Confirming BusinessSecuring proposals
    确认生意 获计划
    b Gathering or disseminating new data due
    to change
    集中发布新信息
    c Strengthening the relationship
    巩固关系
    d Increasing contact surface
    增加联络次数
    e Review of production vs plan
    回顾产品计划
    f Solving problems
    解决问题


    Explain the S&P item by item ( LCD)
    逐条讲解标准服务程序
    (refer to S &P)

    Who can tell what are valid call objectives used in action plan
    (use FC 2 to list all answers and correct)
    提问:谁告诉家什活动计划中效目标拜访?
    1 Based on the action criteria rating identify the areas where sales action is required
    根标准价格鉴区域求活动计划

    2 Prioritize the sales actions required and enter as Valid Call Objectives
    销售活动求效目标拜访先序区分

    3 Enter the timebound call objectives such as securing annual meeting calling on birthdays anniversaries etc
    进行目标时间段拜访象年会生日纪念日等

    4 Action plans may also be used for Other Active Files
    活动计划行

    Review all key points
    回顾点
    Give an example to show what a good action plan is























    15 minuets


    15 minuets
























    5 minuets

    5 minuets

    Total 73 minutes


    学员展示活动计划书(例子样)



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