24. 平衡计分卡的四个纬度Vision and
StrategyObjectivesMeasuresTargetsInitiatives財務“To succeed financially, how should we appear to our share-holders?”ObjectivesMeasuresTargetsInitiatives學習與成長“To achieve our vision, how will we sustain our ability to change and improve?”ObjectivesMeasuresTargetsInitiatives顧客“To achieve our vision, how should we appear to our customers?”ObjectivesMeasuresTargetsInitiatives內部流程“To satisfy our shareholders and customers, what business processes must we excel at?”
顧客的外界衡量
內部衡量衡量過去的努力成果驅動未來績效
41. 如何将公司战略转换成战略地图『分组练习及报告』每个小组推举一个人作为负责人,他的职责是安排好小组内的练习活动并负责报告。
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练习时间为40分钟。关键行动 (What we need to do)績效衡量標準(Implementation and focus)營運策略 (Our game plan)願景 (What we want to)核心價值(What we believe in)使命(Why we exist)